While Korean brands and products have been making waves for quite a few years now, there is still a ton that we have yet to experience here in Manila. That's why if you plan to go shopping in the streets of Myeongdong in Seoul anytime soon, take the opportunity to check out as many beauty goodies as you can! To keep you from being overwhelmed though, we curated a list of K-beauty must-haves and underrated picks that influencers and beauty editors all over the world can't stop raving about. See them below!
Best Skincare and Makeup Products to Buy in Korea
1. Sulwhasoo Concentrated Ginseng Cream
This luxurious cream is made with Korean red ginseng and retinol, a combo that fights free radicals and encourages collagen production. It has a butter-like texture that features a reparative complex that will give your skin that coveted dewy, glass skin glow.

2. Too Cool For School Dinoplatz Pearl Bay Invasion Highlighter
This illuminating, glitter-base highlighter gives skin a natural-looking radiance and can be used either as an illuminating primer or over makeup to add glow. With its vitamin A and vitamin C ingredients, this can also deeply moisturize and brighten your complexion!

3. AmorePacific Moisture Bound Skin Energy Hydration Delivery Sytem
Infused with bamboo sap, this face mist provides instant and long-lasting hydration on skin. Aside from that, this also has a blend of botanicals that promise to improve your complexion's radiance. Like most mists, it can be applied either under or over makeup.

4. Touch In Sol Non-Stop Swift Black Liner
Looking for a new eyeliner? This one from Touch in Sol is long-lasting, waterproof, and truly jet black. Its superfine brush helps with precise application that'll make drawing your cat eye easier and prevent smudging or flaking!

5. It's Skin Power 10 Formula VC Effector
This concentrated brightening face serum from It’s Skin is enriched with vitamin C and green tea derivatives. It's a lightweight and alcohol-free formula that also lightens other blemishes, refines complexion, and preps skin thoroughly for the next step of your skincare routine.

6. Age 20's Essence Cover Pact
This cushion is known to be "glass skin in a pact" because of its coverage and moisturizing benefits. It's a cream type product that applies seamlessly to even out the skin tone while providing the skin with a 71% moisturizing essence composed of hyaluronic acid and triple pearl powder. If you're looking for makeup that also has skincare, this is perfect for you!

7. Acropass Trouble Cure
This innovative acne patch utilizes microneedle technology to deliver ingredients painlessly below the surface of the skin to target acne inflammation. As its needles dissolve, they release hyaluronic acid and niacinamide that help treat blemished skin.

8. Hera Black Concealer Spread cover
This celebrity-approved concealer spreads easily over the face and works with the skin's composition to look as natural as possible. The thin formula is perfect for our humid weather, too, as it can last the whole day without smearing or transferring.

9. The History of Whoo Bichup Self-Generating Anti-Aging Essence
History of Whoo is a premium skincare brand that showcases the cultural heritage of Korea. If you want to pick up one product from them, then make it this anti-aging essence that can be used by every skin type. It contains renewing benefits that can prevent multiple signs of aging and keep your skin looking soft and supple.

10. Eglips Blur Powder Pact
This powder pact has fine particles which smoothly fills in the pores to reduce their appearance without clogging them. The amethyst and pearl powder it contains makes the skin look brighter, smoother, and instantly more radiant.

11. My Mentor Dr. G Brightening Peeling Cream
This product gently sloughs away dead skin cells and impurities to reveal smoother and more even-toned skin. It also has anti-inflammatory and natural ingredients such as honey and black willow, plus vitamin C that also helps to brighten the complexion.

12. Son & Park Glow Ring Foundation
Son & Park’s Glow Ring is a convenient foundation stick with a moisturizing essence in the center that'll give you a matte yet natural finish that isn't cakey. It has a lightweight formula with buildable coverage that can hide both red and dark blemishes while you're on the go!

13. Peach & Lily Power K-Beauty Rescue Balm
This universal salve is perfect for all those areas that need softening, hydration, and protection against harsh elements. Free from mineral oil and petrolatum, this blend has sunflower seed oil, coptis root extract, and ceramides that relieve flaky, dry, or chapped skin.

14. Aritaum Shine Fix Eyes
Aritaum's Shine Fix Eyes has a soft cream to powder texture that gives a pearl-like shine to your peepers. It's infused with aloe extract for comfortable wear and is budgeproof—guaranteed to last the whole day.

15. Elensilia CPP Collagen 80% Intensive Eye Cream
If you want to take your eye care routine to the next level, this is the perfect product for you. Its hydrolized French collagen extract makes up 80% of the formula, which helps prevent fine lines as it brightens, firms, and hydrates the eye area. This also has technology that boosts collagen production and protects you against collagen degradation.

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