Beauty

Preview Beauty Awards 2025: Tried, Tested, and Emptied

From bottles we’ve emptied to treatments we’d gladly revisit, the Preview Beauty Awards 2025 reached out to over 100 beauty insiders to spotlight the holy grails worth repeating and repurchasing.

Kyla Villena

by Kyla Villena

Published on Nov 4, 2025

Beauty is characterized by constant innovations, introducing formulas and technologies once thought impossible. While this endless cycle fuels excitement, it often leaves little room for loyalty. Amid a sea of new launches, only a select few manage to secure their place and fulfill their purpose until the very end. The Preview Beauty Awards 2025 is here to honor exactly that.

Nothing speaks louder to a beauty lover than the echo of empty bottles, the effort of squeezing every last drop from a tube, or the sight of a makeup pan finally hitting bottom. When a product is used to the very end—or a service consistently earns a spot on your calendar—you know it’s become part of who you are, and what makes you feel like your most beautiful self.

The Preview Beauty Awards is organized into five categories—Makeup, Skincare, Hair and Body, Fragrances, and Services & Treatments—each one a celebration of what we return to time and again. To amplify the voices of the community, Preview reached out to over 100 beauty insiders, from our very own editors and brand founders to dermatologists, hairstylists, makeup artists, fragrance experts, and content creators, who shared the tried-and-tested favorites that have truly stood the test of time.

Through a rigorous selection process, Preview curated an honorable list that reflects innovation, efficacy, inclusivity, and lasting value. These products and services don’t just work—they’ve earned a permanent place in our routines. They are living proof that there is, indeed, beauty in the empty.

Ahead, meet the winners of the Preview Beauty Awards 2025.

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Preview Beauty Awards 2025
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PHOTO: Karlo Cadang.

Regardless of how many new facial washes you introduce into your rotation, chances are the Cetaphil Gentle Skin Cleanser will always keep its spot. Equipped with glycerin, niacinamide, and panthenol, it effectively removes dirt and impurities without harming the skin. The hypoallergenic cleanser preserves the skin’s natural moisture barrier, too. Simply put, it just works.

“I’ve been using this consistently for nine years now, and I still keep repurchasing it because it’s so gentle and always friendly to sensitive skin.”
-Ry Velasco, Beauty, Fashion, and Lifestyle Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Mercury Drug and Southstar Drug stores.

Essences shouldn’t be an overlooked step in one’s skincare routine, and the Hada Labo Hydrating Lotion is proof. With an expert formula originating from Japan, it utilizes High Performance Penetrating and Deep Moisturizing Technology to penetrate the skin’s inner layers with four types of hyaluronic acid. Not only does this lead to soft, smooth, and supple skin; this also allows for better absorption of skincare ingredients—making the most out of every product.

“An essence works to hydrate your skin deeply from within, and is meant to be used pre-serums to be able to maximize its benefits. I started using [this before it was accessible] in the country, and I'm truly happy that it’s now available here!”
-Dr. Bea Chan-Benavidez, Dermatologist

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Shopee, and Lazada.

Protect, brighten, and moisturize are three things that the Pond’s UV Miracle Protect & Repair Serum claims to do, and rightfully so. Apart from an adequate sun protection of SPF 50+ PA++++, niasorcinol stands as its hero ingredient. The serum reduces dark spots and hyperpigmentation, brings an evident glow, and shields the skin from aggressors and other potential problems.

“The texture is super lightweight and absorbs quickly, with none of the sticky or heavy feeling that most sunscreens have. I love that it works as a two in one: a brightening serum and SPF. It keeps my skin protected and looking healthy without piling on layers of product.”
-Jana Jodloman, Associate Creative Director

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Shopee, Lazada, and TikTok Shop.

There’s no need to switch up your routine based on sweaty seasons or cool climates—the Sunnies Face Dream Cream can always deliver that healthy and non-sticky glow. As a supercharged serum gel cream, it hydrates and strengthens the skin with hyaluronic acid, ceramides, antioxidants, and niacinamide. Lightweight and gentle too, it’s a skincare lover’s dream come true.

“I've been using the Dream Cream ever since it first launched. The gel cream consistency is perfect for my dry skin and the hot humid weather.”
-Jana Jodloman, Associate Creative Director

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PHOTO: Karlo Cadang.

Where to Buy: Alabang Town Center, Ayala Center Cebu, Ayala Malls Centrio, Ayala Malls Manila Bay, Market! Market!, Marquee Mall, Estancia Mall, Festival Mall, Glorietta, Lucky Chinatown Mall, Uptown Mall, NAIA Terminal 3, UP Town Center, and select Robinsons and SM malls.

The beauty community constantly witnesses viral products. Sometimes, they merely embody hype, but other times, they introduce new favorites such as Beauty of Joseon’s Relief Sun. Comfortable and creamy, the SPF50+ PA++++ sunscreen feels just like a light moisturizer that enhances radiance. It’s rich in rice extracts, amino acids, and vitamins that calm and nourish the skin, while leaving white cast out of the equation.

“Lightweight and hydrating with strong protection. It layers well under makeup as it gives me a dewy glow, making it effortless for daily wear.”
-Dominique Cojuangco, Founder, The Collective

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Shopee, and Lazada.

The Revox B77 Retinol Unifying Regenerator Serum shows that retinol doesn’t have to be intimidating. A beloved skincare ingredient for a reason, it reduces the appearance of dark spots and reveals a balanced complexion. It’s blended with skin-loving oils and vitamins that support a youthful luminosity that truly lasts.

“A little goes a long way, but I finished it because it really works. Gentle yet hardworking, it smooths and renews without irritation—proof that an affordable retinol can deliver results.”
-Nicole Limos-Morales, Founder and Editor, The Beauty Edit

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, SM Beauty, Shopee, Lazada, and TikTok Shop.

The Estée Lauder Advanced Night Repair Serum unites the beauty community like no other. Each bottle is equipped with an exclusive night peptide that comes one in 60 million, and as much as it sounds like a figure of speech, it’s actually true! The serum supports the skin’s rhythm of renewal, assuring locked moisture and boosted radiance each time you wake up. Everyone and their mothers love it.

“After long hours of work, it's hard to religiously stick to my skincare routine. Estée Lauder's Advanced Night Repair Serum is the one product I use when I want to skip my full routine. It makes my skin feel and look plump the next day.”
-Dale Mallari, Hairstylist

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PHOTO: Karlo Cadang.

Where to Buy: Trinoma, Greenbelt, Nustar Cebu, Ayala Abreeza Mall, Greenhills, Hann Clark Resort & Casino, Opus Mall, Power Plant Mall, select Look, Rustan’s, and SM malls, Shopee, and Lazada.

Bringing you an inch closer to glass skin is the Innisfree Retinol Green Tea PDRN Skinbooster Ampoule, created to penetrate deeply into the skin. Boasting the K-beauty brand’s three-layer formula featuring retinol complex and green tea PDRN, every drop improves the appearance of pores, the texture of the skin, and the hard-to-target signs of aging. Its low-irritation system brings a refreshing finish that you can literally feel.

“Small yet mighty, one to two drops of this skinbooster ampoule and you'll definitely see improvement on your skin's appearance. I'm in my mid 30s, so I really swear by retinol, and this formulation is gentle yet very potent. The skin tightening effects are topnotch, it smoothes out fine lines while keeping the skin supple and glowy.”
-Reg Rodriguez, Managing Editor

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PHOTO: Karlo Cadang.

Where to Buy: Festival Mall, Trinoma, Glorietta, Mitsukoshi, Look, select SM malls, Watsons, and Robinsons department stores, Shopee, Lazada, TikTok Shop, and the Innisfree website.

Skincare was meant to be used, even—or especially—the ones you splurge on. Despite its price tag, the Crème de la Mer by La Mer has become iconic for good reason. It’s powered by youth-regenerating ingredients that heal dryness, energize repair, and unlock your rejuvenated self. The rich face cream shows that, more than a luxury, skincare is a necessity where each day is a special occasion.

“A staple for deep hydration and soothing my skin when it needs extra care.” -Kylie Verzosa, Founder, Ora by Sola

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt, select Look and Rustan’s stores, and Lazada.

It’s best to start each day with gratitude, and after a night of using the Laneige Lip Sleeping Mask, it won’t be difficult to do so. Its pleasant scent sends you off to dream land, working hard as you enter deep slumber. The mask removes dead skin cells while infusing the lips with berry extracts, antioxidants, and hyaluronic acid, with your smooth and supple lips greeting you a good morning every time.

“I’m on my nth tub of this one. I’ve always struggled with dry, chapped lips, and it’s the only lip mask that truly works for me. My mom introduced it to me back in 2020, and from then on, it’s been my non-negotiable bedtime ritual! I love how soft and plush my lips feel when waking up, I’m obsessed.”
-Ali King, Fragrance Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: Mitsukoshi, Opus Mall, SM Beauty, Look, and select Watsons and SM stores.

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PHOTO: Karlo Cadang.

Apply the Sola Foundation Primer, and you’ll be able to tell right away—it’s something you’re bound to use every day. With Korean black ginseng and broad spectrum UV protection, it keeps the skin hydrated and protected all at once. The dewy tinted primer feels as if it’s barely there, but the long-lasting oil control and coverage will surely tell you otherwise.

“I've used up five bottles of Sola Foundation Primer. I love the coverage it gives while still being so lightweight.”
-Jana Jodloman, Associate Creative Director

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PHOTO: Karlo Cadang.

Where to Buy: Robinsons department stores and supermarkets, Mercury Drug stores, South Star Drug stores, Watsons, The Marketplace, Shopwise, 7-Eleven, Lazada, Shopee, and TikTok Shop.

A base that’s flawless but not overdone is exactly what the Dior Forever Multi-Use Foundation Stick delivers. Its blurred, skin-like finish reveals an impeccable complexion, and with buildable coverage and a wide shade range, you’ll want to reach for it and swipe it on day by day. With an intent to let the skin breathe, it continuously hydrates, easily melts into the skin, and resists unwanted conditions—water, heat, and humidity don’t stand a chance.

“Effortless, skin-like, and perfect for touch-ups. I’ve gone through sticks because it just works every time.”
-Marben Talanay, Makeup Artist

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt, The Podium, Ayala Malls Manila Bay, Power Plant Mall, select Rustan’s stores and SM malls.

The Nars Soft Matte Complete Concealer is just like magic in a pot. Its full-coverage formula and crease-resistant wear has made it a favorite for concealing dark spots, breakouts, undereye circles, and whatnot. Equipped with a cocktail of skin-loving vitamins and ingredients, the soft-focus blur and smooth texture that it instantly delivers go beyond the surface.

“This concealer is a delete button for acne scarring or any stubborn marks. It's the ultimate spot concealing product. It's also impossible to completely use up, your only enemy is the expiration date.”
-Nicole Arcano, Former Beauty Editor, Partnerships at The Beauty Edit

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PHOTO: Karlo Cadang.

Where to Buy: The Podium, Look, Central Square, Greenbelt, Robinson’s Magnolia, select Rustan’s and SM malls.

If there’s one thing that Blk Cosmetics’ Creamy All Over Paint can’t do, it’s to mess up. With just one dot, you’ll get a natural yet buildable flush of color that can add more depth to any makeup look. From soft pinks and warm peaches to delicate neutrals, use the do-it-all tints however and wherever you please.

“The Creamy All Over Paint was the first product I purchased from Blk Cosmetics, and it hasn’t left my kit since. It’s one of my go-to products, and it easily transforms my looks, especially when I’ve run out of makeup ideas.”
-Kyla Villena, Editorial Assistant for Beauty

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PHOTO: Karlo Cadang.

Where to Buy: Trinoma, Glorietta, UP Town Center, Eastwood, Uptown Mall, Venice Grand Canal, Alabang Town Center, Ayala Malls Manila Bay, Power Plant Mall, Festival Mall, Lucky China Town, Gateway Mall, One Ayala, Greenhills, The Block, select Watsons, Look, Robinsons, and SM malls and department stores.

Soft and airy to the touch, you’d be surprised by just how bold the Teviant Velvet Drop is. More than a multi-tasking mousse for the face and the lips, it’s a tinted serum infused with cutleaf ground cherry and sunflower seed oil, among others, that provide soothing and well-aging benefits. Play around with more than 10 shades, and mix them to create a unique color that resonates with you.

“The Teviant Velvet Drop never leaves my makeup kit. It's very versatile and you can use it on your eyes, cheeks, and lips. The shades are very flattering and I love how it's pigmented yet glides on smoothly so you can build up and blend as you desire.”
-Reg Rodriguez, Managing Editor

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PHOTO: Karlo Cadang.

Where to Buy: Robinsons Manila, and select SM malls and department stores.

The Maybelline Super Lock Brow Glue assures that your brows make and never break your look. The transparent gel defines, styles, and locks in the brows for hours on end without the bothersome flakes. Whether you’re at the mall, the office, the park, or the gym, your brows will be one less thing to worry about with its sweat- and transfer-resistant formula.

“It's super accessible to have. Inexpensive, but really does the job of holding the brows whether laminated or bushy.”
-Luis Buñag, Makeup Artist

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, SM Beauty, Shopee, Lazada, and TikTok Shop.

True to its name, the Vice Cosmetics On The Daily Lasting Liner is one you’d want to use every day. The ultra-glide gel liner makes application quick and easy, perfectly fitting in your routine, so you don’t have to compromise defined eyes even when you’re in a rush. With a narrow tip, a smudge-proof formula, a built-in sharpener, and an array of five wearable shades, the On The Daily Lasting Liner is simply a must-have.

“[It’s an] affordable staple, with a performance that rivals high-end.”
-Xeng Zulueta, Makeup Artist

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PHOTO: Karlo Cadang.

Where to Buy: Festival Mall, Glorietta, select Watsons and SM stores, Shopee, Lazada, and TikTok Shop.

Full and feathery eyelashes that last all day is the promise kept by the KissMe Heroine Make Volume & Curl Mascara. Though buildable, you can achieve thick and volumized lashes with just one layer. Its curved brush minimizes the room for clumps and maximizes the separation of lashes, keeping them curled and locked as if you’re wearing falsies. With beauty essences such as camellia and argan oil, putting it on every day comes with no guilt for your delicate eyes.

“Tubing mascara at its finest. No panda eyes, ever.”
-Joel Martin Andrade, Co-Founder and Creative Director, Issy

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PHOTO: Karlo Cadang.

Where to Buy: Mitsukoshi, Look, select SM, Watsons, Rustan’s, Landmark, and Beautybar stores.

The Romand Juicy Lasting Tint proves that plump lips can come effortlessly. One swipe paints the lips with an adorably vivid shine and color, reminiscent of that juicy look after biting into a fruit. It starts off as a lightweight gloss, subtly transforming into a moisturizing tint, so your pout stays lively throughout the day.

“I don’t usually finish lip tints, but this one? Empty! People at the office even asked me what lip tint I was wearing whenever I had it on. It really became my daily signature.”
-Ali King, Fragrance Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: Look, select Watsons and SM malls and department stores, Shopee, Lazada, and TikTok Shop.

The Kiko Milano Make Up Fixer just might be the missing touch that your glam needs. Formulated for an extreme fixation of makeup, it elevates the flawlessness of your look without altering it. The non-sticky spray was created with no perfumes and with chamomile extract, remaining gentle on the skin regardless of how much you use it (and you will want to use it often).

“When I need my makeup to last all day, I always reach for my Kiko Milano Make Up Fixer. Aside from keeping my makeup perfectly in place, I love the nozzle—it delivers a super fine mist that helps the product distribute evenly across my face.”
-Jana Jodloman, Associate Creative Director

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PHOTO: Karlo Cadang.

Where to Buy: Greenhills, Glorietta, Newport Mall, Uptown Mall, Alabang Town Center, and select SM stores.

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PHOTO: Karlo Cadang.

The Happy Skin Volume & Bouncy Shampoo puts scalp wellness at the forefront, being packed with biotin peptides and amino acids, among others, that improve nourishment and hydration while reducing breakage. It provides a spa-like aroma with scents of jasmine and cedarwood, and it effectively soothes and refreshes the scalp, clearing it from built-up dirts, oils, and products. The result? Lush and voluminous tresses that feel light as air.

“A total hair care game-changer. It’s perfect for my fine hair, gives it life and bounce, and best of all—it’s sulfate-free, silicone-free, and paraben-free. Plus, no dandruff worries at all!”
-Kylie Celebre, Beauty and Lifestyle Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: The Podium, Shangri-La Plaza, Greenhills, Trinoma, Ayala Vertis North, Gateway Mall, UP Town Center, Eastwood, Opus Mall, Power Plant Mall, Venice Grand Mall, Uptown Mall, Ayala Malls Manila Bay, Lucky Chinatown Mall, Robinsons Manila, Alabang Town Center, Festival Mall, Ayala Center Cebu, and select SM malls.

Boasting a formula with 100% natural coconut cream, the Palmolive Naturals Intensive Moisture Shampoo + Conditioner provides a softness that lasts. Also equipped with milk protein extracts, it keeps the hair luscious, fragrant, and hydrated.

“I've been growing my hair long so it's really important to use hardworking products that would nourish my hair, and coconut milk is an ingredient you can't go wrong with! The shampoo and conditioner formula is light and very easy to lather, and it made my hair soft and easy to comb.”
-Reg Rodriguez, Managing Editor

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Shopee, and Lazada.

Home treatments are made easy by the Cream Silk Amino-Keratin Rebond Straight, which delivers salon-quality results without the need to step outside. Beyond deeply nourishing the hair from the roots all the way to the tips, it also protects from damage caused by constant exposure to heat. With smooth and nurtured hair, styling won’t be as difficult.

“The Cream Silk Amino-Keratin Rebond Straight gives my hair an instant revamp, assuring a good hair day every time I use it.”
-Kyla Villena, Editorial Assistant for Beauty

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Shopee, and Lazada.

Wrapped in a delicate net is the Snailwhite Whipp Soap, which deeply cleanses and moisturizes the skin through its soft foam. Infused with skin-loving ingredients such as bearberry leaf extract and blackcurrant seed oil, it visibly brightens and refreshes the skin, leading to a naturally radiant glow all over.

“My skin feels so fresh and soft with the Snailwhite Whipp Soap. It's just like having clouds wander on your body, creating a joyful, clean, and fragrant experience."
-Kyla Villena, Editorial Assistant for Beauty

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, select SM department stores, Shopee, and Lazada.

The Coriander Seed Body Cleanser by Aesop has maintained its place with its energizing capabilities. Aromatic and invigorating, the gentle cleanser utilizes coriander seeds and black peppercorns to thoroughly complete every refreshing regimen. It cleanses the skin without ever dehydrating it, boasting a formula that is both calm and entrancing.

“It smells so grounding, and it takes my shower routines from necessity to luxury.”
-Carlo (ac.co.rds), Fragrance Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt, Power Plant Mall, SM Aura, Lazada, and the Aesop website.

Skin that’s smooth and supple, just like silk—that’s what you get from the L’Occitane Almond Shower Oil. The cult-favorite body wash, enriched with sweet almond’s powerful hydrators, is a luxurious burst of moisture that instantly transports you to a summer day in Provence. Not to mention, only a few come close to its scent that deliciously lingers.

“I look forward to showering because of this. It smells divine and makes my shower routine so much better. This can also be used as a shaving oil, and I also have the body oil version of this because I’m in love with the scent.”
-Kai Javier, Beauty Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: Central Square, Powerplant Mall, Greenbelt, SM Mall of Asia, Robinsons Manila, Newport Mall, Greenhills, Trinoma, Abreeza, and select Rustan’s stores.

The Pure Culture Biome Balance Intimate Wash delivers its promise of a healthy, clean, and comfortable intimate area without disrupting the skin’s natural flora. Infused with ceramides, squalane, and lactobacillus ferment lysate, it supports the skin’s natural microbiome and strengthens the skin barrier. Skincare should work with you and not against you, and that applies to the rest of your body, too!

“Feminine care deserves the same attention and quality we give to the rest of our skincare routine. As the Philippines’ first microbiome-friendly intimate wash, it’s incredibly gentle yet effective—exactly what you’d want for such a sensitive area.”
-Marj Ramos-Clemente, Editor-in-Chief

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PHOTO: Karlo Cadang.

Where to Buy: Kindred BGC, Kindred Karavan, Ecoshoppe Valenzuela, Reseta Bulacan, Simple & Whole Iloilo, and select Beauty Bar stores.

Bright underarms are a drop closer with the Rexona Vitamin + Bright Dry Serum, crafted with whitening ingredients that were naturally sourced. The fast-drying deodorant protects from sweat and odor for hours on end, sustaining a confidence that won’t restrict you from any movement. With the power of vitamin E and extracts of sakura and licorice, it’s clinically proven to reveal brighter underarms in a few days' time.

“This Dry Serum by Rexona diminished all of my worries about sweaty underarms. The pleasant scent of sakura is a plus, too! With its ability to make me move and live with confidence, it has earned a sure spot in my routine.”
-Kyla Villena, Editorial Assistant for Beauty

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Mercury Drug stores, Southstar Drug stores, Shopee, Lazada, select Robinsons and SM stores.

Take the power of vitamin C and multiply it by 10—that’s what GlutaGlow technology delivers, which is utilized by the Vaseline Gluta-Hya Serum Burst Lotion. Dewy Radiance, in particular, further boosts the skin's glow with niacinamide. The first-ever concentrated serum lotion from the brand quickly absorbs and visibly brightens the skin, securing a spot in beauty enthusiasts’ everyday routines.

“Personally, I like Dewy Radiance because it contains niacinamide, which can even out my skin tone. [The variant also contains] glutathione and 4D hyaluronic acid, and has been formulated with serum burst technology for that lightweight, non-sticky feel.”
-Dr. Bea Chan-Benavidez, Dermatologist

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PHOTO: Karlo Cadang.

Where to Buy: Watsons, Mercury Drug stores, Southstar Drug stores, Shopee, Lazada, select Robinsons and SM stores.

Every day tastes like Christmas when you use the Marvis Cinnamon Mint Toothpaste. Seamlessly blending the unique sweetness of cinnamon and the vigorous spirit of menthol, it gives a refreshing feeling through an aromatic mix. Created with fluoride, xylitol, and cleaning powders, it also prevents cavities, controls oral bacterial flora, and avoids damage.

“Always in my bag when I travel. Love the creamy texture.”
-Joel Martin Andrade, Co-Founder and Creative Director, Issy

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PHOTO: Karlo Cadang.

Where to Buy: Look, Mitsukoshi, One Ayala, Power Plant Mall, Circuit Mall, Ayala Malls Manila Bay, Molito, The Podium, Shangri-La Plaza, The Vantage, Uptown Mall, The Shops at Bonifacio Global City, High Street Corp. Plaza, Forbeswood Parklane, Estancia Mall, and select SM malls.

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PHOTO: Karlo Cadang.

The Scent of Familiarity by Issy lives up to its name, being grounded by understated scents that contribute layers of complexity to your overall profile. The crisp translucence of the green apple, married with the fresh aroma of bergamot, is at the center of this fragrance. Identifiable yet indefinable, the Scent of Familiarity hums rather than sings.

“Issy’s Scent of Familiarity is an everyday type of spritz. It’s soft, cool, and gentle on the noses, with powdery notes reminiscent of baby powder. The metallic bottle itself is also quite the accent piece on one’s vanity area.”
-Em Enriquez, Associate Entertainment Editor

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PHOTO: Karlo Cadang.

Where to Buy: Power Plant Mall, Greenbelt, Market! Market!, Look, select SM department stores, Shopee, Lazada, TikTok Shop, and the Issy website.

With naturally powerful orange blossoms, vibrant and captivating lavender, and invigorating bursts of green mandarin and bergamot sitting at the heart of YSL’s Libre L'eau Nue, it’s practically summer freedom in a bottle. The first alcohol-free Parfum de Peau by the French house was formulated to seamlessly blend with your natural musk. Whether you wear it as a perfume or as a hair and body mist, you’re in for a sensorial experience that reveals the radiance of your skin.

“The L'eau Nue is the iconic Libre's bright, sunny, and equally sexy sister. Citrusy and sweet with top notes of mandarin and bergamot, it remains clean and not overpowering with its lavender base note. Plus points ‘cause it's alcohol-free, too!”
-Reg Rodriguez, Managing Editor

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PHOTO: Karlo Cadang.

Where to Buy: SM Makati, Rustan’s Makati, Look SM Mall of Asia, Look SM Aura, The Podium, and SM Mega Fashion Hall.

Eau Parfumée Thé Blanc by Bvlgari captures the gems of nature, encapsulating the unique olfactive botanical harmonies around. Prestigious white teas from China, in particular, charge the fragrance with exquisite characteristics that exude both comfort and confidence. It’s a sensual and serene scent that expresses its beauty differently, leaving an impression that lasts.

“The scent is simply clean and round. It makes me feel closer with nature, unlocking a side of me that walks with more poise and grace knowing this is the trail I’m leaving.”
-Kyla Villena, Editorial Assistant for Beauty

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PHOTO: Karlo Cadang.

Where to Buy: select Rustan’s, SM, Robinsons, and Landmark stores.

Similar to realizing a dream, Louis Vuitton’s Attrape-Rêves takes you on a daring expedition. The encounter between elegant peony and raw cocoa powder is a contrast that is crafted with intention—a striking composition that comes as no coincidence. Add hints of patchouli heart and litchi to the mix, the Attrape-Rêves embodies a vibrance you can’t miss.

“I wanted to gatekeep this for the longest time, but now feels like the right time to share. As my friends would say, this has become my signature scent. I’ve been repurchasing it almost every year and have already gone through about three bottles. They even joke that they know I’ve arrived the moment they catch a whiff of it.”
-Ry Velasco, Beauty, Fashion, and Lifestyle Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt, The Shoppes at Solaire, and The Mall at Nustar Cebu.

Bubble Bath by Maison Margiela’s Replica effortlessly extends the intimacy of relaxation. It replays that sweet moment of your body becoming at ease and soothed from all tensions once it plunges into water. The gentle floral fragrance wraps you in a towel of soap bubble accord, lavender and jasmine, and coconut essence, assisting you as you step into a time of pure tranquility and wellness.

“I just recently repurchased this again. I love to smell clean and this smells like you’re 'bagong ligo,' and the scent lasts till the next day.”
-Bella Racelis, Fashion and Lifestyle Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: select Rustan’s stores.

A floral quartet formed by tuberose, magnolia, rose, and jasmine create an inimitable melody that plays with every spray of the Eau Triple Eritrean Myrrh. This performs in perfect alliance with mystical myrrh, allowing the perfume by Officine Universelle Buly to bewitch with an eclectic trail. Like the journey of the Three Wise Men, it unveils fascinating discoveries with each use.

“It’s an interesting scent, blurring the lines between notes that are usually labeled as either masculine or feminine. The Eau Triple Eritrean Myrrh combines both in effortless harmony. It’s a scent that’s easy to love.”
-Kyla Villena, Editorial Assistant for Beauty

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt.

The perfume by Frederic Malle paints a Portrait of a Lady who exudes charm, elegance, and modern grace. Both timeless and timely, it depicts strength through an exuberant dose of Turkish rose beneath a canvas of patchouli, sandalwood, and frankincense. The creation’s brushstrokes are led by an accord of clove, blackcurrant, and raspberry, binding the scent and revealing a bold artwork.

“The first fragrance that I bought a backup of. It's my current top one. It evokes the entirety of a rose, but made sexier, stronger, and more mysterious because of the prominent incense notes. The best rose fragrance and the best Frederic Malle creation.”
-Carlo (@
ac.co.rds), Fragrance Content Creator

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt, and select Rustan’s stores.

Characterized by the poetic alchemy of crystal-making, Maison Francis Kurkdjian’s Baccarat Rouge 540 remains a cult favorite. The breezy jasmine flowers and the radiant saffron wrap you in depth, with a touch of minerals and an aura of fire enveloping your skin in a one-of-a-kind woody whisper. Easily enchanting, the distinctive perfume is simply an experience.

“I collect fragrances, but the first one I finished and repurchased was Maison Francis Kurkdjian Baccarat Rouge 540. It lasts so long on me, and I also like layering it with other scents. I usually wear it for events or meetings.”
-Mae Layug, Founder, GRWM Cosmetics

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt, Adora, and select Rustan’s stores.

Chance Eau Splendide by Chanel is nothing short of luminous. A sparkling raspberry accord, enhanced with facets of crisp fruit, rose, and violet, draws back the curtain to reveal the floral heart of rich geranium. With subtle touches of powdery iris and mysterious cedar and white musk, it's an olfactory whirlwind that dazzles with splendor.

“I’ve always gravitated toward perfumes with iris notes, but this is my first that also carries a fruity twist because of the raspberry. It gives such a refreshing spritz every time—I’m pretty sure I’ll finish the bottle soon because I reach for it whenever I need a pick-me-upper.”
-Marj Ramos-Clemente, Editor-in-Chief

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt and Rustan’s.

Diptyque’s Orphéon transports the soul to 1960s Paris, where a bar of the same name would have three seats occupied by the niche perfumery’s founders, housing endless effervescent memories of their youth and friendship. The fragrance captures that same atmosphere through the warmth of the tonka bean, the depth of cedar, and the vivacity of juniper berries. It’s an artistic encounter, where tobacco smoke, powder-like blusher, and burnished wood mingle with ease.

“Diptyque's Orphéon is not your ordinary musky fragrance. By the first spritz, you get a whiff of its peppery notes, but it soon dries down into this powdery, and almost woody scent. It's definitely complex, unique, and very much signature scent-worthy.”
-Paulina Singh, Editorial Assistant for Fashion

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PHOTO: Karlo Cadang.

Where to Buy: Greenbelt, Power Plant Mall, Central Square, Adora, and select Rustan’s stores.

Preview Beauty Awards 2025
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PHOTO: Karlo Cadang.

Studio Suyen works with the hair in its natural state through the Dry Cut. The technique of dry cutting personalizes each cut according to how your tresses fall and move, elevating the experience into one that is tailored, unique, and refined. Designed to last, it results in an effortlessly enhanced flow with no post-cut surprises.

“For curly-haired girlies, a dry cut is honestly a game-changer, and Studio Suyen nails it every time. Cutting the hair dry means your stylist works with your natural curl pattern, so the shape fits perfectly once it settles. My curls felt lighter, more defined after my appointment.”
-Jana Jodloman, Associate Creative Director

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PHOTO: Karlo Cadang.

Where to Try: Studio Suyen’s Private Studio in Bonifacio Global City.

Expert lymphatic techniques and advanced skin innovation are utilized by Face Sculpt in their beloved Signature Sculpt Pro. Apart from deeply hydrating the skin and boosting circulation to reveal a healthy glow, it also relieves tension, lifts and defines facial contours, and firms and tones through microcurrent therapy. Every step, from cleansing massage and facial steaming to cryotherapy and serum application, was created with thoughtfulness, leading to 90 minutes of pure bliss.

“Face Sculpt's Signature Sculpt Pro sets the gold standard for what a facial lymphatic drainage massage should be. Results are immediately visible, plus it’s incredibly relaxing too. I hardly felt any discomfort during the treatment.”
-Paulina Singh, Editorial Assistant for Fashion

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PHOTO: Karlo Cadang.

Where to Try: The Arcade at Shangri-La The Fort.

With Ash Luxe Nails’ Russian Manicure, you don’t have to choose between visually pleasing and genuinely healthy nails. Utilizing meticulous grooming techniques, their provided nail care is rooted in precision and purpose, allowing for beautiful results that truly last. It’s a service that embodies the quality of being polished, in every sense of the word.

“I’ve been hooked since I discovered this service earlier this year. It lasts me up to six weeks, and I love how natural it looks. Unlike other gel treatments, it’s so comfortable that I can still type and use my hands normally. It’s definitely my go-to nail treatment now.”
-Jacqe Yuengtian-Gutierrez, CEO & Co-Founder, Happy Skin, Blk Cosmetics, Seoul White Korea

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PHOTO: Karlo Cadang.

Where to Try: Ash Luxe Nails’ Private Studio in Mandaluyong.

Firm and lifted skin without needles, downtime, or surgery is a dream realized by Beautique MD through Ultherapy Prime. It precisely targets the skin’s deeper foundational layers, particularly where collagen lives, through micro-focused ultrasound with real-time imaging. Stimulating the skin’s natural regenerative response, it’s no wonder why the luxurious and customized experience has become a signature service.

“My annual essential. Nothing else lifts and tightens quite like it—subtle yet transformative.”
-Nicole-Limos Morales, Founder and Editor, The Beauty Edit

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PHOTO: Karlo Cadang.

Where to Try: MDI Corporate Center in Bonifacio Global City.

The Platelet-Rich Plasma or PRP Hair Therapy by Benett Medical Aesthetics proves that the body houses an abundance of healing powers, enough to promote strength and growth. Helpful for those noticing pattern hair loss, experiencing alopecia areata, or recovering from hair transplant, the non-surgical treatment reactivates hair follicles and stimulates growth by using the patient’s own blood. The result? Thicker and stronger hair, a healed and healthy scalp, improved blood flow, and a renewed hair cycle.

“Honestly I just discovered this, and I wish I knew about it sooner. It keeps my scalp healthy and my hair feeling fuller, which is why I always go back for sessions. It’s one of those treatments that really makes me feel more confident.”
-Jake Galvez, Makeup Artist

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PHOTO: Karlo Cadang.

Where to Try: C2 Building in Bonifacio High Street.

The Belo Medical Group takes some of the most skin-loving ingredients and turns them into a must-try concoction that was designed to just work. The no-fail combination of salmon sperm, exosomes, and New Cellular Treatment Factor boosts the skin’s quality at a cellular level. The Beauty Cocktail quenches your skin’s thirst for all things better and brighter.

“Belo Beauty Cocktail is a game-changing treatment that combines three powerful serums to boost skin quality: PRN or salmon sperm for hydration, NCTF for skin brightening, and the Preview Beauty Awards 2023-winning ASCE+ Exosomes for cell rejuvenation. It uses microneedles to infuse the skin with the cocktail, and there's minor downtime and minimal redness, but it's all worth it ‘cause of the immediate visible effects of a fresh and glowy visage. It's as if you've had eight hours of sleep and zero stress, whatsoever.”
-Reg Rodriguez, Managing Editor

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PHOTO: Karlo Cadang.

Where to Try: Belo Medical Group branches located in One Ayala, Abreeza Mall Davao, Alabang, Bonifacio Global City, Clark, Greenbelt, Greenhills, Power Plant Mall, S Maison, Shangri-La Plaza, SM Megamall Atrium, Taft East Gate Cebu, Tomas Morato, and Trinoma.

The Aivee Clinic has introduced AviClear, an energy device that treats the very source of acne rather than its symptoms on the surface. It selectively targets and suppresses sebaceous glands without harming the surrounding skin, practicing precision that doesn’t compromise comfort. Each 30-minute session of the non-invasive treatment targets mild to severe inflammatory acne, clearing current breakouts and preventing future ones.

“I’ve struggled with acne for years, and the AviClear laser looks incredibly promising. After just one session, my breakout spots noticeably subsided, leaving my skin smoother and tighter. The best part? There was absolutely no downtime.”
-Paulina Singh, Editorial Assistant for Fashion

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PHOTO: Karlo Cadang.

Where to Try: The Aivee Clinic branches located in Alabang, Bonifacio Global City, SM Mega Fashion Hall, Vertis North, and Parqal Mall.

Advanced bipolar radiofrequency is utilized in Optimas by Facial Care Centre, effectively triggering the production of collagen and elastin. The appearance of fine lines and wrinkles are smoothened, while skin elasticity is enhanced and improved through the tightening and firming treatment. With no downtime necessary, it suits various lifestyles for a wide age range.

“The Optimas is dubbed the 'red carpet facelift' for a reason, thanks to its quick, visible effects and minimal downtime. The treatment is mostly painless, with alternating warmth and coolness on the areas being treated. Midway through, clients are given a mirror to check the early results, where one side may already look a bit more lifted. To complete the experience, it’s worth trying the full treatment for the face, eyes, and neck.”
-Kat Cabral, Lifestyle Editor

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PHOTO: Karlo Cadang.

Where to Try: Facial Care Centre branches located in Alabang, Bonifacio Global City, Binondo, Cebu, Quezon City, Eastwood, Greenhills, Macapagal, Makati, Ortigas, and Pampanga.

Eyelash Extensions from New Lounge is an experience that enhances your own existing beauty, rather than changing it. Every detail, from the curl to the length and thickness, is catered according to your own look and preferences. Using anti-bacterial sable lashes of high quality, the sturdy extensions feel soft, natural, and lightweight. Granted, you’ll leave the lounge still looking like yourself—only better.

“I used to think that eyelash extensions are heavy and bothersome, until I tried New Lounge. I love how they make my lashes look full, yet feel as if there’s nothing at all.”
-Kyla Villena, Editorial Assistant for Beauty

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PHOTO: Karlo Cadang.

Where to Try: New Lounge branches located in Glorietta, Greenhills Las Piñas, Alabang, Libis, Quezon City, Pampanga, Laguna, Bonifacio High Street, Shangri-La Plaza, and Shangri-La The Fort.

25 minutes is all it takes for Marie France’s Wonder Axon to deliver up to 60,000 deep muscle contractions. A single session activates major muscle groups—abdomen, glutes, arms, legs, quads, and obliques—providing the benefits of a full-body workout without the sweat or strain. This is made possible by a combination of neuromuscular stimulation, electromagnetic field, and radio frequency, overall leading to a strong, healthy, and supported body, regardless of age, lifestyle, or body type.

“The day after my first Wonder Axon session, I actually felt like I had worked out—and I mean that in a good way. It targets multiple muscle groups at once—abs, glutes, legs, arms, and obliques—so instead of focusing on one zone, you get to address the whole body. For someone whose schedule is full and whose workout time is limited, Wonder Axon stands out for its efficiency and its ability to tone without the sweat of a traditional gym session.”
-Marj Ramos-Clemente, Editor-in-Chief

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PHOTO: Karlo Cadang.

Where to Try: Marie France branches located in Alabang, Bonifacio Global City, Binondo, Cebu, Quezon City, Eastwood, Greenhills, Macapagal, Makati, Ortigas, and Pampanga.

Produced and Styled by the Preview Team

Editor-in-Chief: Marj Ramos-Clemente

Associate Creative Director: Jana Jodloman

Managing Editor: Reg Rodriguez

Producers: Kyla Villena and Paulina Singh

Photography by
Karlo Cadang, assisted by Ruby Pedregosa and Francis Calaguas. Hair by Ron Mark Reyes. Makeup by Sophia Esmiller, assisted by Mark Denver Belarma. Video direction by Jana Jodloman, shot by Greeko Junio. Set and production design by Tangerine Projects. Modeling by Sally Valencia of Luminary Models. Story by Kyla Villena.

Kyla Villena

Kyla Villena loves a good lip gloss and a trip to the art gallery. She is Preview's beauty girl, who doubles as a self-proclaimed motivational speaker.

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