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The Prada Bowling Bag of the 2000s Is Back and Better Than Ever

Remember this archival design?
The Prada Bowling Bag of the 2000s Is Back and Better Than Ever
IMAGE INSTAGRAM/threadsstyling
Remember this archival design?

Turning 20 this year? Same, says Prada's iconic, unforgettable Bowling Bag. First debuted as part of the Italian label's Spring-Summer 2000 collection titled Sincere Chic, it's back and better than ever two whole decades later. Now that's a comeback.

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The very definition of sporty-cute, its curved lines and satisfyingly streamlined design were inspired by (well, duh) an actual 1950s bowling bag. You know, the kind that carried honest-to-god ten-pins.

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The archival style's reintroduction comes via the Resort 2020 runway, which saw modern-day supermodels Kaia Gerber and Gigi Hadid dangle it from their pretty paws. Call the catwalk a quirky trip down memory lane.

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We're liking this median size, actuallyit's not quite as massive as the likes of the Dior Book Tote, nor is it on the same level of microscopic as the infamous Jacquemus Chiquito. Maybe medium is the new black.

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Available in four fun, contrasting colorways including red-piped white, cinnamon with cream straps and two sleeker monochrome variations, you can pre-order it on prada.com 'til May 6. Quick, snag one for yourself and head on over to Elle Woods' gym class.

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