If you grew up loving Hello Kitty as a child, there’s no reason to stop your kawaii obsession once you’ve become an adult. Luckily, local leather brand KATRE made it easier to incorporate Japan’s iconic red-bowed cat into your wardrobe even if you’re way past your school girl years.
For those unfamiliar, KATRE is a Manila-born design studio specializing in leather goods since 2009 and is known for its high quality and timeless purse styles. Kat Erro, founder of KATRE shares that the collaboration started when she received an email from Sanrio Wave, the Asia Pacific subsidiary of Sanrio Co., Ltd. back in 2018. Since then, the brand has been working closely with Sanrio to develop a nostalgic collection that'll bring out some little girl giddiness.
Though mainly catering to working women and their “big bag” needs, the brand’s Hello Kitty collection introduces trendier silhouettes that are more petite but still multi-functional and surprisingly quite roomy. The Hello Kitty elements are in the form of embossed Kitty silhouettes—like her eyes, whiskers, and, of course, her bow—while some other bag styles feature different iconic Sanrio elements. The collection ranges from convertible backpacks to chic fanny packs that even come in red, blue, yellow, off-white, and black. We’re not going to lie, it seems like a capsule line fit for travelers as each bag comes with a sling or extra strap, making it a breeze to carry around. Check out the entire collection (complete with prices!) below: