Here are this week's fashion news you need to read up on:
1. H&M Is Testing Out a Rental Service for Its Clothes
The Swedish retailer is moving towards a greener Earth. Part of their initiative is to tap into the multi-billion rental market. According to Business of Fashion, H&M will be testing their rental service in the Stockholm flagship store for three months before deciding to roll out the program globally. Members of its loyalty program can rent clothes from a 50-piece collection and have them only pay £28 (approximately P1845) per week.
Read more here.
2. Princess Diana's Iconic Blue Velvet Dress Is Now Up for Auction
If you're a big fan of the People's Princess a.k.a. Princess Diana's fashion sense and have deep pockets, then you better get ready to sign a check. Princess Diana's famous blue velvet dress (yes, the one she wore when she danced with John Travolta in the White House) made by designer Victor Edelstein is once again up for auction. Kerry Taylor Auctions lists the dress as Lot 237, which is expected to sell at around $450,000 or approximately P23 million.
Read more here.
3. Alexander McQueen's Creative Director Receives the Trailblazer Fashion Award
Sarah Burton, the creative head of Alexander McQueen, wins the Trailblazer accolade from the British Fashion Awards this year. This comes after her inspired Spring 2020 collection, which garnered the commendation of her peers and fellow fashion insiders. Sarah follows Louis Vuitton's Kim Jones, who was first honored with this special recognition.
Read more here.
4. Here's Your First Look at the Prada x Adidas Collab
The rumors were true, after all! Prada and Adidas have finally unveiled their much anticipated collab collection. The line features a Prada-logoed Adidas Superstar sneaker and a tote, both of which come in a crisp and pristine all-white look.
5. Dior and Stussy Are Teaming Up
It looks like Dior is about to conquer the streets, too. The French luxury house is teaming up with known streetwear label Stussy for the brand's Pre-Fall 2020 Collection for men. Shawn Stussy confirms that their line is definitely on the pipeline. On Instagram, he shares, "Kim Jones has brought me out of retirement to work with him and his Dior family on fall 2020."
Read more here.
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