Have you ever found yourself wondering where celebrities and influencers like Heart Evangelista, Jessy Mendiola, Camille Co, and many more go to get their lashes done? NEW Lounge, a proudly local beauty and wellness brand, is the go-to destination for many of our favorite stars. Excitingly, they've just announced the opening of their very first international branch in the United States. What a milestone!
NEW Lounge combines innovative Japanese technology with warm Filipino hospitality, creating an inviting atmosphere for a beauty sanctuary. For their first venture outside the Philippines, the brand will introduce seven signature lash designs in Los Angeles, California.
"NEW Lounge is called the #PHBeautyGameChanger for a reason. Precision, design, and lash and nail innovation [have] raised our brand as Philippines' number 1... Our 21st branch in Los Angeles is a culmination of passion, heart and love for men, women and all their beauty milestones. LA lash dolls, we are coming for you!" says their official announcement.
So the next time you’re in the States and in dire need of a lash or nail makeover, you know where to go! See their signature lash designs below:
NEW Lounge’s Must-Try Lash Designs
Ideal for women with almond, round, close-set, or deep-set eyes. This innovative design combines the classic cat-eye and doll-eye effects by using a mix of different lash lengths, resulting in eyes that appear wider and even more striking.
The Everyday Lashes are meticulously crafted to offer a delicate and understated cat-eye effect, enhancing your ethereal beauty effortlessly during your everyday activities.
Heart Evangelista’s favorite lash style, aptly named the ICON lashes, is designed to give a beautiful eyeliner effect that makes the eyes look more defined, bolder, and sexier. This is done by putting shorter lash sizes toward the outer parts of the eyes.
Brace Lashes is a method that involves gently elevating the natural lash from its roots, creating a semi-permanent effect achieved through six sessions over six months.
Tailor fit to match Filipino eyes, this lash design has a stunning natural mascara-like effect that’s perfect for everyday wear.
Who says men can’t do lash extensions? In NEW Lounge, everyone is welcome to elevate their lash game—including guys who want a bolder look.
While they have yet to announce where their first official US branch will be located exactly, you can follow them on their new official Instagram @newlounge.us to stay updated!