This month, we zero in on chronic travelers who do more than just sight-see. Although shopping is part of everybody's trip itinerary, these girls make it their main agenda.
We made Christine and Patricia imaginary Preview boarding passes!
We talk to ShopTilda.com founders Christine Dychiao and Patricia Ramos about booking a plane ticket for the sake of shopping and where in the world is the best place to shop now.
What excites you about traveling to shop?
P: When I travel for Tilda, I relish the discovery of new brands. I am excited at the prospect of meeting the designer, working with the brand’s team and picking out pieces for the Tilda woman. And I am especially proud to introduce myself as a Filipino and to say that yes, the Philippines has a discerning consumer segment.
C: Seeing what’s coming next season, predicting what our customers will love, and bringing our finds home to share. It’s always a thrill.
Has fashion always been your passion/obsession?
C: I love the business of fashion. Viewing, touching and feeling the pieces six months in advance before they hit the streets, forecasting inventory, planning for a trunk show and deciding on the season’s look online, sharing in the joy and excitement of our customers when we have new stuff in. Even the nerve-wracking part where we take a gamble on a piece to see if it will sell, or wondering if we’ll hit our target sell-throughs. It’s a lot of work, but brainstorming with my three partners, it is also a lot of fun.
Where is the most unusual place you’ve been to shop?
P: An old church in Bohol. I was there for my friends’ wedding. A local community group was selling bags. I remember buying a straw clutch for P90.
C: Unusual for most, maybe, is shopping the samples. I’d go into my friend’s office, look at her samples, and mark the pieces I like. At the end of the season, I get to buy it at wholesale price. I got a black Hoss Intropia leather jacket for $150. It’s almost 10 years old and it just gets better as it ages. The buttery leather has practically molded to my shoulders.
Where is the best place to go shopping now, price- and tax-wise?
C: Online, then have it shipped to Singapore or New Jersey.
Read the rest of the feature in our March issue here.