Tag: the sm store

While we’ve all mastered the art of shopping online by now, there are still aspects of the on-ground experience that are missed. For example, having someone answer your questions in real time so you can get into all the details you want

The SM Store carries a wide variety of face shields, from straightforward designs to creative ones like caps and hats with detachable face shields. How cute is this pink one with cat ears?Hit two birds with one stone with Armorati's mask series.

The COVID-19 pandemic has led brands to fully embrace online shopping, with many enterprises boosting their e-commerce websites and others launching their own. Although establishments have now reopened due to general community quarantine, you might consider shopping online instead to avoid crowd

Whether you watch RuPaul's Drag Race or not, you've probably already heard of the name Aquaria, a.k.a the reality show's 10th season winner. Doesn't her name alone sound like it deserves a spotlight of its own? Fresh, fierce and, fun, this sassy

Margaret Zhang is a fashion creative who wears many hats: She's a director, photographer, stylist, writer, consultant, and model. She's just so good at what she does, which makes her well-earned success pretty self-explanatory.Almost a decade after starting her blog Shine By

The hair pin trend just keeps updating itself. We've gone from simply keeping bobby pins exposed to as far as creating geometric patterns—there are simply tons of fun ways to wear them! For instance, Margaret Zhang is making a case for wearing

Today it was announced that Australian fashion photographer, stylist, and blogger Margaret Zhang is local brand The SM Store's newest face! She's fronting their #FashioniSM campaign, and we honestly couldn't think of a better fit. We've always been fans of her unique

The SM Beauty Section is basically beauty heaven on earth. With your favorite brands all in one place, what's not to love? A quick stroll along the aisles guarantees at least one purchase. It's that irresistible.Of course, if you're a makeup artist,

Get it straight from the country's top-tier fashion experts. Preview's Editor-in-Chief Isha Andaya-Valles and Creative Director Vince Uy will be giving a talk at the SM Style Series on April 8, and you're invited!IMAGE The SM Store"There will be a styling challenge involved

On the lookout for a new OOTD inspo this holiday season? Look no further because #TheHottestPair's got you covered!Clad in Parisian X Milanos Holiday 2016 collection, James Reid and Nadine Lustre strutted down the runway last Saturday, November 5, at the SMX

What if we tell you that if you shop at The SM Store now, you get a chance to win up to P30,000 worth of gift certificates from SM? Shopping for a chance to be able to shop more? How can any

Last March 15, SM Makati threw a grand fashion show featuring the country’s hottest style influencers who showcased all their offerings for the season. Models, alongside the likes of Tessa Prieto-Valdes and sisters Chi and Gabs Gibbs made waves on the runway. Time

The SM Store takes retail therapy to a whole new level by giving you a chance to take that trip you've been dreaming of through their Shop and Fly promo! In partnership with Cathay Pacific, 60 lucky winners can win airline tickets

SM Shoes and Bags finally revealed their newest brand ambassadors to represent their three in-house brands: KC Concepcion for Parisian, Luis Manzano for Salvatore Mann, and Sam Milby for Milanos. Held at 7th High Club in Bonifacio High Street, the event started