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Gap's Black Magic

Find your perfect pair of black trousers in their premium pant collection.
Last year, Gap was on a mission to rebuild its premium line of denims, launching the 1969 line. This year, the brand has moved on to another classic, the black trouser.“Our customers know that they can trust us to deliver perfect-fit jeans,”
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Has Levi's Come Up With The Perfect Fit?

The new Curve ID could mean that shopping for jeans may never be the same.
The brand that started the denim revolution might be the first to have finally perfected its fit across all figures. Through studying and listening to more than 60,000 women around the world, the Levi’sdeveloped a line of custom fit jeans dubbed Curve