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Here's Why The Symbol For Breast Cancer Is A Pink Ribbon

The pink ribbon as we know it today ties together many events in history that have paved the way for discourse and research about breast cancer.
Every 15 seconds, a woman is diagnosed with breast cancer.It is the most common form of cancer among women and the second most common cancer in general. Decades ago, breast cancer was not really spoken or written about. Only a handful of
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EstÉe Lauder's 2010 Breast Cancer Awareness Campaign

Estée Lauder calls all women to join arms to bring breast cancer to
light this October.
October marks the official Breast Cancer Awareness month. This year, the Estée Lauder Group of Companies is once again spearheading a vigorous campaign to further put a spotlight on the cause. With this year’s mission calling people to “Connect. Communicate.Conquer.Prevent Breast Cancer