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Tag: ad campaign
It's still more fun in the Philippines!
Last year, tourist arrivals to the Philippines increased by 7.43 percent. In an effort to maintain this, the Department of Tourism is counting on crowdsourcing as it refreshes the It's More Fun in the Philippines campaign.The campaign will use photos, videos, and
Prepare to be scolded by Siri.
Nike is taking a stab at our guilty social media habit in a way that only Nike can. In their newest 60-second commercial, a female robotic voice (Siri?) runs through our typical scrolling and liking antics that are robbing us of time
It's a nod to sportswear and diversity.
Digital stars or “influencers” becoming the faces of major brands is definitely changing up the model casting game, especially after the recent release of lookbook previews from the upcoming Kenzo x H&M collab. And with Urban Outfitters and adidas launching their We the Future campaign, it proves that
"I can't think of anything more important than raising a healthy generation of children."
Kate Hudson signed up with Michael Kors' campaign 'Watch Hunger Stop' - launched in 2013 - and the pair have designed two limited-edition styles of the Bradshaw watch. Every sale of one of these Bradshaw 100 watches will enable 100 children in need to
Our favorite fashionista dishes on the trend she currently loves and the one she won't be caught dead wearing.
Without a doubt, Anne Curtis has indeed established herself as one of the most influential local celebrities when it comes to fashion. The minute she appears on television wearing something in particular, we can almost guarantee that it’s going to sell like
Karlie Kloss Is The New Face Of Chanel Coco Noir
Yup, you heard it right. Taylor Swift’s new BFF is apparently the latest Chanel girl. Karlie Kloss (and her impeccable bone structure) is revealed to be gracing the ad campaign of Chanel fragrance Coco Noir in a dramatic series of photographs shot
Cara Delevigne Is Topshop's First Solo Face
It’s out! Supermodel Cara Delevigne is the new face of Topshop- and a very pretty one at that. After appearing in the brand’s 2010 video with Kate Moss, the two-time Victoria’s Secret angel is now the first ever to star in a
Meet the gifted-child-turned-photography-genius who took the fashion industry by storm.
There’s more to photography than just clicking and shooting, and this is something we can ponder on as we begin zooming in on the country’s greatest talents behind the cameras. Starting off with one of the most notable photographers in the local
Lottie Moss Channels Kate Moss For CK Jeans
21 years after supermodel Kate Moss first modelled for Calvin Klein Jeans, we’re seeing another Moss take over the limelight. Her 16-year-old sister, Lottie Moss, is following her footsteps as the brand’s new muse. In a series of photographs shot by Michael
Charlie Hunnam goes shirtless for Calvin Klein Fragrance Ad
We heard sighs of disappointment when Charlie Hunnam turned down the role of Christian Grey due to scheduling conflicts, but good news obviously come to those who wait. Apparently, the Sons of Anarchy star decided to strip down with model Doutzen Kroes
Kristen Stewart Fronts the New Chanel Campaign in Ponchos, Fringe, and Cornrows
Hollywood star, Kristen Stewart, is back on the high fashion scene! Following her campaigns for Balenciaga, the actress this time is frontlining Chanel's Métiers d’Art collection wearing what seems to have the Texas influence. Karl Lagerfeld's new recruit is seen wearing ponchos and
Cara Delevingne and Kate Moss for Burberry
Burberry brings together two generations of British supermodel for its latest fragrance campaign—Cara Delevingne and Kate Moss. The British beauties have walked in the same runway shows on previous occasions and have been spotted enjoying a night out together, so it was
64-Year-Old Jessica Lange Fronts The Marc Jacobs Beauty Campaign
Marc Jacobs Beauty took off last year, and its arrival had us all coveting to own a piece of the collection. The already successful beauty brand, tapped 64-year-old actress Jessica Lange to front the campaign.The brand revealed their new face throughtheir Instagram
Calvin Klein Taps Miranda Kerr and Others To Take Underwear Selfies
Calvin Klein Underwear's iconic waistband gets the spotlight at their latest social media campaign, #mycalvins. The brand has tapped Miranda Kerr, Leandra Medine of The Man Repeller, and Chiara Ferragni of The Blonde Salad to post Instagram selfies of them showing off their
Never Seen Before Footage of David Beckham's H&M Ad Now Up
Oh, David, why do you have to be so perfect? We're pretty sure you've been watching his H&M Bodywear campaign on repeat (we're guilty as charged!) and now the brand just released a longer version which includes never seen before footage! Oh. My. God.
A 62 Year Old Lady is American Apparel's Latest Lingerie Model
Provocative brand American Apparel is famous (or maybe notorious) for there deviant campaigns. Remember our report on their bushy mannequins? They've made some noise again by having Jacky O'Shaughnessy, 62 years old, pose in lingerie for their latest campaign. Jacky has modeled
Miley Cyrus Fronts Marc Jacobs Spring 2014 Campaign
We have seen this coming. After we spotted Miley Cyrus clad in a Marc Jacobs fishnet dress at the 2013 Met Gala, posed nude for the designer’s supported charity, and posted selfie on her Twitter account wearing a Marc by Marc marriage
Pantene Philippines' viral campaign, #WhipIt, stirs up gender biases in the workplace.
You may have seen your social media news feed flooded with shares of Pantene Philippines’ latest ad campaign, #WhipIt, displaying double-standards wimen experience in the workplace. One scene that struck us was the clip where the word “Bossy” appeared when a female boss was
Rihanna is the New Muse of Balmain
She's always seen wearing pieces from the French label, Balmain, and now, world-renowned singer, Rihanna, is taking steps further by actually appearing on the fashion house's Spring/Summer 2014 campaign. Rihanna was shot in New York by Inez van Lamsweerde and Vinoodh Matadin, styled by her
Is Lady Gaga the New Face of Versace?
Lady Gaga is rumored to headline Versace's Spring 2014 campaign, The Cut and Women's Wear Daily report. According to WWD, the advertising material has already been shot by fashion photographers Mert Alas and Marcus Piggott. The friendship of Donatella Versace and the singer dates