A few months back, Preview and Publicis JimenezBasic launched the #FashionIsPower campaign with a series of videos that aim to teach women how fashion accessories can be used as a weapon of protection. The first of which had Georgina Wilson demonstrating how a pair of stilettos can be used in combat. This was then followed by Ellen Adarna who used a cocktail ring to hit her attacker right in the face and Liz Uy who fought off her attacker with an umbrella.
Now, for the final installment of Preview and Publicis JimenezBasic’s continuing crusade to spread awareness on self-defense, Laureen Uy steps in and shows us how a purse can turn into a weapon when defending oneself from an attacker. Watch the video and check out the handy infographic to learn how your bag can be used for more than just lugging around personal belongings.
Searching for the right bag that can carry your load and help protect you? Take a look at Pauline Juan's picks from The Ramp Crossings here.