Style bloggers are super influential - we know this to be true from the thousands of followers who dress like their Internet idols, copping their daily #OOTDs or whatever they include in their sponsored flatlays.
But Google's recent Fashion Trends report suggests this to be true on an empirical level.
After analyzing searches on their site (Google is watching, you guys), they found that many users are typing in "tulle skirts", "joggers", "midi skirts" and "boyfriend jeans." Bloggers.
Think about it. Do you find yourself typing on a search bar and looking for that super cute pineapple sweater, which your favorite blogger posted about two days ago? That's the same thinking behind Google's study.
Below, we list down four of the most searched trends, all of which happen to be blogger style essentials.
TREND #1: TULLE SKIRTS
Fairytale dreams are coming to life! The tulle skirt trend has been steadily rising since the previous year. While most prefer it in black and white, others are also seeking them out in different colors. And get this—according to the Google Fashion Trends report, people are not only interested in shelling out cash to purchase a finished product; they’re even feeling crafty about making their own. Proof? Top keywords searched with “tulle skirts” include DIY, how to make, and tutorial. Good luck with that!
Bloggers spotted wearing it: Aileen Belmonte, Laureen Uy, Blair Eadie
TREND #2: JOGGER PANTS
It may or may not have something to do with riding the #TeamCozy bandwagon, but clearly the online community is starting to step out of their comfort zones to try out a new style equation that involves the jogger pant. Men and women alike are on the lookout for these hip yet comfy bottoms. And the most searched style? Well, it’s so millennial.
Bloggers spotted wearing it: Camille Co, Patricia Prieto, Lissa Kahayon
TREND #3: MIDI SKIRT
The midi skirt is making a comeback, and this time around, it’s here to stay. The Google search for midi skirts has grown rapidly over the past three years, and from the looks of it, it’s not bound to end anytime soon. And since this closet staple is obviously becoming a favorite among fashion bloggers as seen in their daily #OOTDs, netizens all over the world are actively seeking out tips on how to style this tea-length skirt and what to wear it with.
Bloggers spotted wearing it: Wendy Nguyen, Kryz Uy, Kim Jones
TREND #4: BOYFRIEND JEANS
When it comes to denim trends, the boyfriend jean has a steady growth, with majority leaning towards the ripped style. Normcore fashion might already be slipping away, but this man-repelling pair is still the most favored among bloggers and, apparently, their online followers.
Bloggers spotted wearing it: Wendy Nguyen, Aimee Song, Tricia Gosingtian