Editor's Note: Preview Style Diary explores an individual's sense of style—from his or her current fashion obsessions, to her go-tos, tried-and-tested tips, down to sartorial moods and shopping habits. Here, we document how fashion plays into his or her everyday life and dissect his or her style anatomy.
Patricia Prieto is one of the pioneering fashion bloggers in the country, having started way back in 2007. Since then, she's worked to maintain a credible reputation, trusted by numerous brands, consumers, and her readers. Two years into blogging, Patricia has established Paradigma, her online home, where she continues to document her life with focus on fashion, beauty, and lifestyle. Now, shortly after launching her first ever fashion brand, Paradigma By Patricia Prieto, Patricia has realized her lifelong dream. Below, we talk to this multi-hyphenate and discover how her blogging and active lifestyle have both shaped her easy, comfortable style of dressing coupled with understated elegance.
All About Patricia
Patricia's Personal Style
In a few words, how would you describe your personal style?
"I see my style as comfortable but chic."
When and how did you realize that this is your personal aesthetic? How much has your style changed over the years?
"Fashion has always been a form of self-expression for me so I always try to do different things whenever possible. My style changes depending on my mood, where I am, what music I'm listening to, and so much more!"
Name five items in your closet that you absolutely can't live without.
"A pair of Topshop jeans, an oversized Jil Sander plain white button down, Chanel slingbacks, denim shorts, and a plain white tank top!"
How would you describe your "uniform" outfit?
"Denim bottoms, a white top, and sneakers."
Shopping Habits
Where do you usually shop for clothes, bags, shoes, accessories?
"Whenever I travel, I like going to local markets and stuff to see real authentic and one-of-a-kind pieces! But when it comes to stores, I frequent Urban Outfitters, Neiman Marcus, and Topshop. Then I shop in Asos, Outdoor Voices, and Lululemon online most of the time."
Are you an impulse buyer or more of an I'll-think-about-it-first kind of shopper? Why?
"It all depends! Usually I like to shop to perk myself up when I'm down but when I'm in a better mood, I tend to think straight. So it's when I'm in a good mood when I usually give myself some time to think about things before swiping my card or hitting that purchase button! [Laughs.]"
Fashion Picks
What's your fashion obsession nowadays?
"Oversized pieces and sneakers!"
Complete the sentence: Fashion makes me feel _____.
"...like I can fully be and express myself!"
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