Ukranian charter SkyUp Airlines announced their new uniform design on July 27, and the photos quickly went viral online.
What specifically caught netizens' attention was the uniform's inclusion of trousers and sneakers. Its comfortable, modern look served a stark contrast from the usual FA ensemble of tight-fitting pencil skirts and high heels.
Frame Fashion Consultancy conducted extensive research to envision this new design for SkyUp. Part of their examination included looking into the history of excursions, and conducting interviews with the cabin crew themselves.
"The flight attendant profession [was established] almost a hundred years ago. During this period, a lot has changed, and most importantly, a woman has changed," the airline wrote on their Facebook page. "It requires a new vision of the profession, revolutionary changes. And now we are initiating these changes."
The previous design of SkyUp Airlines' flight attendant uniform
By fall this year, female cabin crew of SkyUp Airlines (or "SkyUp Champions," as they're now called) will be sporting an orange pantsuit courtesy of Ukranian brand GUDU. The set consists of a bright blazer and straight cut trousers with a relaxed fit! For accessories, a blue Gunia Project silk scarf will be pinned on their right shoulder, as opposed to being tied around their necks. Finally, the flight attendants will have a pair of white Nike Air sneakers for maximum comfort in this sky.
According to the airline, the flight attendants were ecstatic after seeing their uniform's revamped design!


Protocols for hair and makeup styles are also part of the big switch. In place of tight buns, flight attendants may now wear their locks in loose waves. While a natural-looking makeup look is still preferred, they're now free to experiment with shades of sunset orange and blue (the airline's signature colors) on their eyes!

See more details of the uniform below!
What do you think of this flight attendant uniform design? Sound off in the comments!
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