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Seo Ye Ji Is the New Face of This Luxury Brand’s Latest Campaign

The IOTNBO star has definitely become a style icon in her own right.
Seo Ye Ji Is the New Face of This Luxury Brand’s Latest Campaign
IMAGE Chloe
The IOTNBO star has definitely become a style icon in her own right.

It’s safe to say that the recently concluded Netflix K-drama It’s Okay to Not Be Okay has solidified Seo Ye Ji’s status as a style star. The actress’ beautiful and chic portrayal of Ko Mun-yeong is undeniably iconic and she became every fashion girl’s style crush overnight. That said, it comes as no surprise that this French designer label picked the 30-year-old actress to become the face of their latest handbag release.

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Chloé just dropped their campaign for their new leather arm candy called the Daria, a cute boxy crossbody bag with a distinct woven top handle and delicate chain strap. The style was launched alongside a short film starring the IOTNBO leading lady looking as chic as ever. In the reel published on W Korea’s Instagram, Ye Ji is seen carrying the Daria in all sizes and colorways, lounging around and basking in summery utopia while throwing mysterious glances at the camera.

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The Daria is a functional and stylish addition to any fashion girl’s growing collection of designer handbags, and if you have any doubts, just remember that it’s Seo Ye Ji-approved.

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