Fashion
French Fashion Label Sandro Makes Its Philippine Debut
Parisian brand Sandro finally arrives in Manila!
Effortless, polished, and unmistakably Parisian—Sandro has officially arrived in Manila.
The contemporary French label has opened the doors to its first Philippine store in Greenbelt 5, bringing its signature balance of classic tailoring and modern sensibility to the local fashion landscape. Known for dressing the city girl with quiet confidence and minimalist charm, Sandro’s entrance marks a pivotal addition to the country’s growing appetite for elevated, international labels that speak to both form and function.
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About the Brand
What Is Sandro?
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Sandro Spring/Summer 2025.
Founded by Evelyne Chetrite in 1984, Sandro is one of the leading brands in the accessible luxury segment. The Paris-based label is renowned for its refined yet subtly subversive aesthetic, reworking wardrobe essentials with just enough edge to feel current, but never overdone. Sandro’s expansion to menswear in 2008 under Ilan Chetrite further cemented the house’s reputation as a brand built on both timelessness and modernity. Today, it boasts over 750 points of sale worldwide, making it a global force in contemporary fashion.
LOOK:
Inside Sandro's First Store in the Philippines
Located at Greenbelt 5, the newly opened Sandro boutique is a masterclass in understated elegance. Clean lines, neutral palettes, and well-spaced displays reflect the brand’s polished yet wearable aesthetic. The store carries the latest Sandro Women collections, including ready-to-wear, accessories, and footwear, all curated to speak to the Filipino shopper who appreciates quiet luxury and elevated everyday staples.
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From crisp tailoring to fluid dresses and seasonless separates, the boutique offers pieces that capture the brand’s DNA: Parisian cool with an effortlessly polished finish. The space also houses accessories like structured mini bags, sculptural flats, and elevated basics—all designed to be worn from day to night, without missing a beat.
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PHOTO: Courtesy of SSI.
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Sandro opens in Greenbelt 5. PHOTOS: Courtesy of SSI
To celebrate the launch, Sandro hosted an exclusive in-store event on June 20, 2025, bringing together local tastemakers, influencers, and members of the press. Guests were treated to a personalized store tour followed by a special artistic performance—a nod to the brand’s creative spirit and emphasis on thoughtful presentation.
“We are thrilled to introduce Sandro to the vibrant Manila market,” said Anthony T. Huang, CEO and President of SSI Group, Inc. “This opening is more than just a store launch—it’s about bringing a slice of Parisian elegance to Filipino consumers who appreciate refined fashion.”
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Richard Juan, Tin Valeriano, Chris Nick, Nikki Huang of the SSI Group, Michelle Dee, Max Collins, Janina Manipol, Pamela Andres, Liz Uy, and LA Aguinaldo. PHOTO: Courtesy of SSI.
Sandro’s founder and artistic director, Evelyne Chetrite, also expressed her excitement: “Every Sandro store opening is exciting, but the opening of our very first boutique in the Philippines is a truly special moment. Manila is well known for its unique mix of contrasts and cultural references."
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Sandro opens in Greenbelt 5. PHOTOS: Courtesy of SSI
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Sandro opens in Greenbelt 5. PHOTOS: Courtesy of SSI
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Sandro opens in Greenbelt 5. PHOTOS: Courtesy of SSI
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Sandro opens in Greenbelt 5. PHOTOS: Courtesy of SSI
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Sandro is located at Greenbelt 5 and is exclusively distributed by Stores Specialists, Inc. For more information, visit ssilife.com.ph or follow @ssilifeph on Instagram.
