Pia Wurtzbach Returns to L’Oréal Paris Le Défilé at Paris Fashion Week 2025
Pia Wurtzbach will take the Paris runway once again, joining icons like Kendall Jenner and Viola Davis at the star-studded L’Oréal Paris Le Défilé runway show.
After making history last year as a Filipina walking for the L’Oréal Paris Le Défilé runway, Pia Wurtzbach-Jauncey is set to return to Paris Fashion Week 2025 for another powerful appearance.
Pia Wurtzbach Returns to the L’Oréal Paris Runway in Paris Fashion Week
The annual Le Défilé runway show—now in its eighth edition since 2017—has become a global platform for celebrating women, sisterhood, and empowerment. This year, L’Oréal Paris reimagines France’s national motto into a modern call to action: Liberty, Equality, Sisterhood, You’re Worth It. The statement reflects the brand’s mission to make beauty and fashion more inclusive and accessible to all.
Pia will walk alongside an impressive lineup of L’Oréal Paris ambassadors, including Kendall Jenner, Simone Ashley, Eva Longoria, Luma Grothe, Andie MacDowell, and Viola Davis. Together, they embody a diverse and united front, showcasing empowered beauty on one of the world’s biggest stages.
Set against the historic Hôtel de Ville de Paris—a site once central to women’s protests for wage equality—the runway show will take place on September 29, 2025, at 9:15 PM (Paris time). The public event will also be livestreamed globally via L’Oréal Paris’ official Facebook and TikTok pages, allowing audiences everywhere to witness the celebration firsthand.
For Pia, this marks not only a return to one of fashion week’s most anticipated shows but also a continuation of her role in amplifying Filipina representation on the global stage.
