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Philippine Fashion Week Holiday 2010: Premier A

Wearable pieces abound in PFW Holiday 2010's Premier A
collection.
Philippine Fashion Week Holiday 2010: Premier A Wearable pieces abound in PFW Holiday 2010's Premier A
collection.

Wearability seems to be the predominant characteristic of the 5-designer Premier A lineup of Philippine Fashion Week Holiday 2010, which was graced the catwalk of SMX's Function Room 4 on May 27, 2010.

From everyday basics such as Alodia Cecilia's day dresses and workwear staples, Arnold Galang's skirts of neon tones and Pucci-esque prints, Kristel Yulo's ultra desirable party confections, to John Paras' exquisitely tailored tweed jackets and skirts, and even Veejay Floresca's imperfection-inspired constructions, the 5 collections for Premier A hum with unmistakable retail potential.

The garments could've only been created by designers whose creative energies are very much in sync with the contemporary woman's sartorial pulse, for there were plenty of covetable pieces that—while not exactly being spectacular showstoppers—women everywhere would undoubtedly want on their bodies and in their closets.

Click on the following links to view the 5 collections that make up Premier A, Philippine Fashion Week Holiday 2010:

Alodia Cecilia
Arnold Galang
John Paras
Kristel Yulo
Veejay Floresca

Click here to view our complete coverage of Philippine Fashion Week Holiday 2010.

—Jae de Veyra Pickrell, Editorial Assistant

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