Barneys New York, Hermes, Ralph Lauren and Prada, say hello to your new neighbor, The Row.
Twin fashionistas Ashley and Mary-Kate Olsen have recently signed a lease on a 1910 townhouse at 17 East 71st Street, just steps from Madison Avenue's prime shopping corridor. The two are expected to open a New York flagship for their brand.
Following the opening of their Los Angeles store at Melrose Place last year—which, according to Ashley, was set up "as a home and just having the apparel be part of the space"—the two are likely to shape their upper east side store with the same at-home approach with the property's Juliette balconies, French doors, and brick and mortar appeal. We're pretty sure The Row's modern-classic pieces will feel, well, right at home.
Scroll down for a sampling of their pieces from The Row's Spring 2015 collection.