Nike is taking a stab at our guilty social media habit in a way that only Nike can. In their newest 60-second commercial, a female robotic voice (Siri?) runs through our typical scrolling and liking antics that are robbing us of time that should be spent in the real world. Time that we should spend exercising, for example.
Since Nike was brave enough to say it, then we shouldn't deny it anymore either—our love affair with the internet and social media shouldn't stop us from living our lives offline. Point taken, Nike. You've done it again.
Watch the full ad below:
How good does a social media detox sound right now?