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Heather Miss Grey

Cecile van Straten's capsule line for Bleach Catastrophe.
Heather Miss Grey Cecile van Straten's capsule line for Bleach Catastrophe.
Cecile Van Straten has returned, albeit briefly, from her fashion design hiatus, collaborating with Bleach Catastrophe. The brand has become known not just for the urban artistry of its store displays but also for the merchandise that could easily be drawn from street style photos snapped in Japan, Hong Kong, Stockholm, and Berlin.

Cristine Villamiel, the grand proprietress of the boutique said she first met Cecile when the latter asked to do a feature on Bleach. It was a great match, as Cecile recounts in a recent blog entry (, "Not too long ago I had a chance to meet Cristine Villamiel of Bleach Catastrophe and found out we had a mutual admiration going; she follows my blog, I like Bleach."

Cristine said the decision to create the capsule collection came about quite casually. "Over drinks at Dámaso, Greenbelt 5, we talked about collaborating on a small collection," narrates Cecile in her blog. At first the former designer offered to share clothing patterns that Cristine might want to use, which flowed to instead designing a small, limited edition collection.

The graphic team of Bleach came up with studies for prints, as Cecile wanted old photographic images. Prints of herons in flight, deer, Victorian ladies and landscapes pattern the loose and lazy tees and dresses that reflect so much of the designer's personal style.

The two ladies came up with the name Heather Miss Grey as an ode to their favorite colors, and perhaps the pallid palette of the collection.

As of press time, stocks have all but run out but Cristine assured that a new batch is well on its way. Drop by Bleach Catastrophe in Greenbelt 5 and Trinoma in about two weeks to hopefully get your hands on the reissue.

Click on to see the pieces of Heather Miss Grey.

—Isha Andaya, Managing Editor
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