This we have to see...and hoard! Via another partnership with GQ, eight of the world’s top menswear designers have remixed the iconic GAP logo sweatshirt as part of the Coolest Designers on the Planet program, established in 2007 to recognize fashion talent across the globe.
If you're a true fashion fan, you'll know that the following names are a huuuge deal. This year’s exciting lineup includes none other than Olivier Rousteing of Balmain, Canadian twins Dean and Dan Caten of DSquared2, Massimo Giorgetti of MSGM, Tremaine Emory and Acyde of No Vacancy Inn, Chris Josol of Surf is Dead, Chris Stamp of Stampd, French designer Pierre Mahéo of Officine Générale, and sportswear legends Humberto Leon and Carol Lim of Opening Ceremony. Wow.
“For Gap, the logo sweatshirt is one of our most iconic styles, so it was a natural fit to challenge this group of highly regarded menswear designers to collaborate on reinventing this classic,” says John Caruso, Gap's VP of Men’s Design. “We look forward to bringing each designer’s unique perspective to our customers across the globe.”
“This year, the key was zeroing in on an iconic piece—the GAP sweatshirt—and using it as a fresh design challenge,” echoes GQ editor-in-chief Jim Nelson. “I was so impressed by the energy and creativity with which these amazing designers leapt at that challenge.”
These limited edition hoodies will be sold exclusively at the GAP stores in Alabang Town Center, SM Mall of Asia, SM Megamall, TriNoma, and on Gap.com.ph. Better make space on your wish lists!