Tired of roaming around the same old malls? Even more tired of the same brands you see in almost all of them? Well, there’s a new shopping destination you ought to pay a visit to and it’s gotten things you wouldn’t find anywhere else.
In October of 2014, we witnessed the unveiling of the SOMA stores at Green Sun, which houses a handful of local brands, each catering to a specific market. With its diverse group of pioneering brands still holding their spots, SOMA now expands as it welcomes new retailers to join in on the action. Here we round up a list of the new brands to expect at this unique shopping hub. Take a look:
If your closet is in dire need of meat and potatoes then stock up on basics brought by EUNIFORM. Inspired by the conventionality of the school uniform, its pieces welcome regular use with its neutral colors juxtaposed with rare silhouettes.
Recommended for: The minimalist with an appreciation for shapes
Sink your teeth into topical prints of bananas, kiwis, pineapples, and papayas—the freshest picks Neon Island has to offer. From cropped button-down tees to floral print joggers, its threads are made for the girl who is permanently fixed on an island in the sun.
Recommended for: The beach bum with a penchant for prints
Taking its name from the words raw and natura, raw.tura creates pieces that are designed for functionality without losing its playfulness. Carefully crafting well thought of pieces like stackable side tables that double as wine racks, it provides furniture that is made for modern day living.
Recommended for: The practical thinker who has a slight to moderate case of OCD
Having been in the scene since 2011, CEO proves that all it takes to last is a strong imagination that translates well into the product. Marrying innovative ideas with classic styles, its pieces aren’t hard to love with its unique take on menswear that is playful yet still strong and well, manly.
Recommended for: Guys with an eye for style and girls who love stealing their boyfriend’s things
S/S SUPPLY GOODS
Sometimes, the most subtle details create the biggest impact on the clothes we wear. Priding itself in paying attention to token elements, S/S Supply Goods creates quality menswear that stands through the seasons.
Recommended for: The keen observer who pays attention to the tiniest bits
Go pay SOMA a visit and check these brands out for yourself.