Celebrity-retail collaborations have been a trend in the recent years and Japanese brand Uniqlo gets on it. For its Spring/Summer 2014 campaign, Uniqlo partners up with actress Dakota Fannina and singer/songwriter Tom Odell to become the faces of its advertisments.
Dakota is not a new to this kind of arrangement though as, in addition to her illustrous career (Hello, Jane Volturi!), she has already been a frontliner to a number of luxury brands such as Marc Jacobs, Rodarte, and Prada.
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