Bulgari Welcomes K-Pop Star Jang Wonyoung As Brand Ambassador
The 21-year-old singer is the luxury fashion house’s latest Asian muse.
Published on Sep 5, 2025
Bulgari has officially welcomed Jang Wonyoung, member of the chart-topping K-pop group IVE, as its newest brand ambassador. Known for her striking visuals and evolving sense of style, the 21-year-old is set to bring a fresh perspective to the storied Roman house.
Jang Wonyoung’s First Official Portraits as a Bulgari Brand Ambassador
Throughout her still-blossoming career, Wonyoung has become a fixture at global fashion events. In a press statement, Bulgari highlights her “candid and radiant energy, positive attitude, and relentless drive for growth and challenge” as qualities that mirror the brand’s own identity.
Speaking on the new role, Wonyoung shared: “I look forward to embracing a new journey with Bvlgari, exploring my inner potential with confidence and boldness.”
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Beyond fashion, Wonyoung continues to expand her artistry. Just last month, she added “lyricist” to her growing list of accomplishments by contributing to the title track of IVE’s latest album.
A series of portraits captures the musician adorned with pieces from the Divas’ Dream collection—earrings, necklace, and rings that carry the house’s fan-shaped motif inspired by the mosaics of Rome’s Baths of Caracalla.
As Bulgari’s newest muse, she joins the brand’s roster of global stars, bringing her own vitality and perspective to future campaigns while reinforcing the Maison’s timeless yet forward-looking identity.
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The Exact Bulgari Pieces Worn by Wonyoung
Divas' Dream 18 kt rose gold fan-shaped single stud earring set with mother-of-pearl and pavé diamonds
Divas' Dream 18 kt rose gold fan-shaped single stud earring set with carnelian and pavé diamonds
Divas' Dream 18 kt rose gold pendant necklace with chain, set with white mother-of-pearl and one brilliant-cut diamond
Divas' Dream necklace in 18 kt rose gold with pavé diamonds.
Divas' Dream ring in 18 kt rose gold set with mother-of-pearl elements and pavé diamonds
Divas' Dream 18 kt rose gold ring set with carnelian element and pavé diamonds
Divas' Dream small contraire ring in 18 kt rose gold, set with mother of pearl and pavé diamonds.
photos to expand
Pau is Preview’s go-to fashion girl. On most days, you’ll find her with headphones on, coffee in hand, and likely dressed in an oversized blazer and floor-grazing jeans.