StyleBible Preview

Behind The Brand: Pinkaholic Fashion Shoppe

Take a look at how two sisters turned a small town boutique into an online shopping haven for bloggers.
Behind The Brand: Pinkaholic Fashion Shoppe Take a look at how two sisters turned a small town boutique into an online shopping haven for bloggers.

In 2005, a small-scale boutique in the heart of Butuan City blossomed into a budding one-stop shop for the latest trends in fashion. Known by a distinctive name, Pinkaholic owners (and siblings), Sheila Dy- Tiu and Stephanie Dy, named their first venture into retail after the color ladies lust after. 

The brand has three subcategories: Pinkaholic includes items procured from abroad, while Pinkaholic Couture and SDY x Pinkaholic pertain to specially designed pieces from the siblings.

Thankfully, they’ve branched out even further and opened their online boutique last March 2012 and all their on-trend pieces can be delivered right to your doorstep.