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This is How Much Your Fave Model Makes with a Single IG Post

All we see is dollar signs.
This is How Much Your Fave Model Makes with a Single IG Post All we see is dollar signs.

In the age of Instagram, making buck is as easy as posting a selfie. And if you’re Gigi Hadid or Kendall Jenner, consider one post a six figure check deposit straight to your bank account.

Former casting director Frank Spadafora created a new app that ranks the social media power of models and tells CR Fashion Book that "the three most highly ranked supers on social — Kendall Jenner, Cara Delevigne, and Gigi Hadid,” each earning $125,000 to $300,000 per post. So yes, if you’re one of the 87.9 million combined followers of these long-legged friends, know that with every double tap of your finger, you could be contributing to the growth of their financial portfolio.

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But don’t think of their IG as just another income-generating machine. Other posts do go up for free. But what’s interesting to note here is how they earn so much more off a single photo than what they could possibly get for walking a whole season of Fashion Week. Perhaps we really should start calling them “digital influencers.”

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Main image from @gigihadid on Instagram

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