Here’s a new trendy spot to add to your travel bucket list: the Stylenanda Pink Pool Cafe in Seoul. Located in Hongdae, this cotton candy-hued establishment is major fodder for anyone’s aesthetic Instagram feed.
ICYDK, Stylenanda is a Korean fast-fashion and beauty brand established in 2004. It caters to a young audience of “upwardly affluent Asian consumers,” who love buying into the coolest and newest trends in the market. In line with this image, Stylenanda put up two themed flagship stores in Seoul—a Pink Hotel in Myeongdong and the aforementioned Pink Pool Cafe in Hongdae.
The latter boasts of three floors worth of fashion finds, before opening up to their novel cafe on the fourth floor. True to its name, this growing tourist attraction is divided between an actual lounge-type room, and a pool area where you can sip your drinks while posing for IG-worthy pics at every corner. Keep in mind, though, that the pool itself is shallow and the store prohibits customers from dipping their toes inside.
Check out more photos from the Korea Tourism Organization below.
Tourists who’ve visited the cafe recommend that you drop by on a weekday right as the store opens at 11 a.m., if you’re eager to take unbothered photos for the 'gram by the pool. This is to avoid the crowd of students who’ll no doubt be pouring in during lunch hours, seeing as the store is situated near a university.
The Stylenanda Pink Pool Cafe is located at 335-21 Seogyo-dong, Mapo-gu, Seoul.
In case you were wondering, Stylenanda's Pink Hotel in Myeongdong also has its own pool cafe on the fifth floor. Similar to the one in Hongdae, it's decked with blush decor and pink and blue tiles. There's even a bathtub filled with petals, set below a neon sign that reads, "Hello Gorgeous 3CE". That said, the rooms in this six-floor shop are a lot more narrow as compared to their Hongdae branch, which is definitely something to consider when choosing between the two.
For more information about the brand itself, you may visit their official website.
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