After worldwide hits ‘What Do You Mean?’ and ‘Sorry,’ Justin Bieber just dropped another hit-bound single from his album, Purpose. Along with the song—as with all new single releases these days—is the music video for ‘I’ll Show You.’ And other than the sultry ballad that will surely be on constant repeat on the radio for the next few weeks, we also can't help but notice something else—his shoes!
While JB was pouring his feelings out through the emotional lyrics of the song, it was honestly his Yeezy Boost 350 that we kept eye contact with.
From the first few seconds of the 3:20 minute-long video, there was a clear emphasis on his kicks. Amidst the cascading waterfalls, sky-high cliffs of the majestic mountains and open spaces, the Canadian pop star showed off some skateboarding, parkour, and freerunning skills all while the camera kept zooming in on the "shoe of the year," the Yeezy Boost 350.
All the shots literally begin with the shoe before panning out. Nevermind the fact that he went in freezing cold water in just his white Calvin Klein skivvies, because we saw his footwear more times than his face. So, calling Kanye West and adidas! If you want a slow jam ad for your best selling kicks, you can simply contact the Biebs.
Watch the video here:
Purpose will be out on November 13.