StyleBible Preview
You may now save articles for later!

WATCH: This Viral Ad Reveals the Truth About Makeup

WATCH: This Viral Ad Reveals the Truth About Makeup Looks can be deceiving, indeed.

It’s easy to make a judgment based solely on first impressions, but how are we to know when what we’re seeing with our naked eye is already disturbingly far from the truth?

A few weeks ago, Japanese cosmetics brand Shiseido launched an ad which shortly became viral days after. Directed by Shō Yanagisawa, the video features several high school girls and a shocking twist that proves just how looks can be deceiving. Beginning with a female professor who opens the door to her classroom, the clip pans slowly and zooms in on the made-up faces of the students. As the camera reaches the last girl in uniform, the background music transitions into a rap song while taking the viewers backward in time to reveal the truth behind those pretty flawless faces.

Watch and see:

We certainly didn't see that coming. Did you??

Related Stories from


Hey, Preview readers! Follow us on Facebook, Instagram, YouTube, Tiktok, and Twitter to stay up to speed on all things trendy and creative. We’ll curate the most stylish feed for you!

View other articles about
More Videos You Can Watch