Continuing its efforts in being more inclusive when it comes to approach to beauty, CoverGirl launches its newest mascara campaign that is probably the brand's most diverse one yet. Apart from featuring James Charles, their first ever male ambassador, it also includes the brand's newest face that just made history.
See that lovely girl with the biggest smile on her face? That's Nura Afia, a Muslim beauty vlogger from Denver, Colorado who—you guessed it—is CoverGirl's first ambassador proudly donning a hijab. With over 300,000 social media followers and amazing makeup skills under her belt, Nura has been inspiring young Muslim girls for years through her makeup tutorials and looks featuring her hijab.
Congrats, Nura! And another ten points for you, CoverGirl.
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