StyleBible Preview

4 Surprising Ways Wearing Fragrance Is Good for You in the Summer

It does more than help you feel fresh.
4 Surprising Ways Wearing Fragrance Is Good for You in the Summer

Finding the right summer scent is like finally going on that dream vacation. It whisks you away to your happy place, where everything feels just right. You'll know it when you find it. Here's how the right scent can give you your best summer yet. 

1. It puts you in a good mood.

Fragrances with subtle floral notes can't help but brighten your day. Imagine the fusion of a sweet plum and its floral blooms—its lightness and refreshing feminine qualities are sure to lift your spirits.

2. It makes you feel extra.

The Tropical Cherimoya Cologne by Jo Malone London opens up with juicy notes of pear and passion flower before revealing a sweet cherimoya center, and finally leaving a trail of earthy aromas of copahu balm and creamy tonka bean chord. People will be talking about it long after you leave. 

3. It leaves quite an impression.

If you’re meeting someone for the first time, spray on a floral scent that has a splash of spice or tang to pique their interest, like Jo Malone London’s Cattleya Flower Body Mist. The scent of orchids over notes of citrus fruits reflects your sweet and playful side.

4. It will make your summer more memorable. 

The right scent can make your summer more than just a faint memory in the future. A lime fragrance with herby notes can, for instance, bring to life the day you went beach-hopping with your friends or swimming in crystal blue waters. Its light, soothing yet energizing scent has the power to make your summer experience as vivid as if it were just yesterday. 

Watch this to find out more about these scents:

Tropical Cherimoya Cologne and Cattleya Flower Body Mist compose Hot Blossoms, Jo Malone London’s limited edition collection of summer fragrances. Both are available in all Jo Malone London boutiques. To know more about them, visit

This article was created by Summit Storylabs in partnership with Jo Malone London.