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Pureology Recycles For A Cause

L'Oreal's Pureology gives back to the environment.
Pureology Recycles For A Cause L'Oreal's Pureology gives back to the environment.

When the Pureology haircare line came to the shores of Manila, Filipinas were immediately hooked. Made of 100% vegan ingredients and organic botanicals, the products are great for all-natural beauty junkies. With two new internationally certified Pureologists Alex Carbonell and Chrissy Calderon-Uy on the forefront of the brand, the line is quickly becoming a salon favorite.

Now, in their quest to continue promoting natural beauty, Pureology has teamed up with the town of Teresa, Rizal to bring awareness to the great environmental efforts that go on in this area. Building their own Integrated Solid Waste Management Facility, the town produces concrete products made of residual plastic or plastic that can no longer be recycled.

To allow all Pureology fans to get involved, empty bottles of the products can be dropped off at the salons that carry the line including Studio Fix by Alex Carbonell and Hairworks Salon. Also, one peso for every Pureology purchase will be donated to the town of Teresa as part of L'Oreal's pledge of commitment.

So join in on the campaign by donating your empty bottles, which will not only benefit the environment, but will give you some much needed bathroom rack space as well!


–Reggie Aquino, Beauty Assistant

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