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Mane Attraction

Kérastase's Chroma Riche, promises to take care of your colored tresses.
Mane Attraction Kérastase's Chroma Riche, promises to take care of your colored tresses.

If you want your hair color to last longer and maintain its shine, it's best to use a shampoo specifically formulated for colored hair. Aside from the aesthetic benefits a color-protecting shampoo provides, it also addresses other concerns such as hair breakage and dryness.

Kérastase's newest baby line, Chroma Riche, has been made to care for weakened hair as a result of repeated coloring and exposure to chemical treatments. This deep-nourishing line composed of a Shampoo, Essence, and Masque work by targeting dry and sensitized hair fibers and saturating them with moisturizing and light-refracting ingredients. It then weaves a water-resistant film around the fiber so that moisture can be locked in securely. The products are also armed with Vitamin E and UV Filters to protect hair from the damaging and dulling effects of the sun and other free radicals.

—Agoo Bengzon, Beauty Editor at Large, Preview Magazine

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