Who else isn't over Sharon Cuneta's smooth locks from that McDonald's commercial? We know we aren't. So to feed our curiosity, we asked for beauty tips straight from the source—below, the Megastar's go-to hairstylist, Jeff Aromin, shares with Preview how to achieve (literally) commercial-worthy hair:
According to Jeff, the Megastar opted for straight hair to achieve a fresh, youthful vibe for the ad. It's a look they've tried and tested before, from Sharon's previous projects to her recent The Voice appearances.
As simple as the look seems, it actually requires meticulous hair prep. To start, Jeff applies a leave-in treatment on her wet hair to make it softer and shinier. After five minutes, he uses a volumizing spray at the roots for added volume.
IMAGE Kerastase, Rock Your Hair
KÉRASTASE Elixir Ultime Oleo-Complexe, FIX Lab; ROCK YOUR HAIR Get a Lift Volumizing Spray, $12, Rock Your Hair
After blowdrying Sharon's hair with the Dyson Supersonic, the hairstylist coats her strands with heat protectant to minimize damage from the flat iron, which is an essential tool to achieve the desired look.
IMAGE Dyson, Sephora
DYSON Supersonic Hair Dryer, P21,500, Zalora; OUAI Memory Mist Heat Protectant, Sephora.ph
Jeff then uses an iron from GHD to flatten the hair. Accordingly, it straightens and adds shine after use. You can stop here if you're after a sleek look, but if you want to add more volume and texture, don't skip the dry shampoo and texturizing spray.
IMAGE GHD, Sephora
GHD Max Styler, P8254, GHD; OUAI Dry Shampoo and Texturizing Spray, Sephora.ph
Set it with hairspray and, like Sharon, use a dressing brush to maintain the shape.
IMAGE Philip B, Look Fantastic
PHILIP B Jet Set Precision Control Hair Spray, P1037 for 60ml, Philip B; GHD Oval Dressing Brush, P1436, GHD
The result? Silky smooth locks perfect for the Megastar and her iconic loveteam's return.
You look amazing, Sharon!
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