Full lips and almond eyes aside, KC Concepcion’s clear complexion is often the center of attention in her Instagram selfies. You only need to read through comments from her three million followers for proof. Now, the secret’s out of the bag—the actress-slash-jewelry designer just revealed the secret behind her flawless complexion.
As the first Filipina muse of iconic Japanese beauty brand Shiseido, KC has been relying on the Synchro Skin Self-Refreshing Foundation for a natural, poreless finish. A first in Shiseido foundation history, this new liquid foundation self-refreshes to give the look of just-applied makeup all day long.
Intrigued? Here are reasons why every Pinay’s going to want it:
It’s resistant to heat and humidity.
The search for a foundation that stays put amid the Philippines’ tropical climate ends here. It’s formulated with Shiseido’s highly intuitive ActiveForce technology, which helps stop your makeup from melting due to sweat, oil, and motion. It locks on and self-refreshes even as heat and humidity levels rise so you’ll look fresh all day long.
It offers breathable coverage and a beautiful finish for 24 hours.
Some foundations feel uncomfortably stifling as the day goes on—not this one. It can be built up to medium coverage to hide pores and blemishes, yet still feel light on the skin. Check your mirror after a long day and you’ll be pleasantly surprised to find your makeup still intact. If you're the type to do touchups throughout the day or like to apply your makeup on the go, you can also try the Shiseido Synchro Skin-Refreshing Compact Cushion Foundation (P900 for the case, P1900 for refill). It'll still keep you looking fresh when you're out and about.
It comes in 12 shades that adapt to skin’s true tone.
Shiseido’s inclusive range caters to many skin tones, so Filipinos won’t have a difficult time finding their perfect match. There are choices for light, medium, and tan shades, plus options within those shades for different undertones (warm, cool, or neutral). The foundation also adapts to your skin’s tone and texture to give you the most flattering and realistic effect possible.
It works for all skin types.
Created with all skin types in mind, the Synchro Skin Self-Refreshing Foundation is fragrance-free, dermatologist-tested, and non-comedogenic to prevent clogged pores and breakouts. It’s loaded with SPF 30 to supplement your favorite sunscreen, and it’ll help keep your skin hydrated from morning till night.
There’s a lot to love about the liquid foundation, and it’s not hard to see why KC’s a convert. “I have always been a fan of the all-natural, skin-loving Japanese makeup looks—but I realized Japanese makeup can give the same light feel and STILL create a bolder look!” she gushes on social media.
Think Shiseido Synchro Skin Self-Refreshing Foundation is for you? Do The Synchro Switch. Trade in your old foundation bottle for a P500 Shiseido makeup currency, which you can use to get the P3000-product at a lower price. This promo is valid until Sept 30 in all Shiseido boutiques. Follow Shiseido Philippines on Facebook for updates.
DOH-FDA-CCRR Permit No.: 0758 s.2019