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How to Make Your Hair Color Last Longer

Never let the fear of fading keep you from dyeing your hair.

From highlights to whole-head dye jobs, colored hair needs round-the-clock TLC to keep its shine, texture, and vibrancy. Coloring your hair is essentially putting it through chemical stress, so hair needs to be rehabilitated afterward. Otherwise, your hair becomes dry and frizzy, and it can easily lose its color, too. Whether you've colored your hair light brown, platinum blonde, or pastel pink, here are the steps to keeping your color longer:

1. Wash your hair less and use dry shampoo.

Washing colored hair too often causes the color to fade quicker, so say goodbye to anything that involves soaking your hair in water for too long. One quick way to remedy this is to use dry shampoo in between washes.

We suggest Eva NYC Freshen Up Dry Shampoo to help keep grease and odor away. You can spritz away in the morning to revive yesterday’s blowout. Keep it in your purse for a quick touch-up or to add volume to your tresses during the day.

2. Shower using cool water.

Even if it feels good, a hot shower does more harm than good to your hair. Hot water dries out your hair and adds to the damage already incurred from the hair dye, so it’s not the best temperature to rinse your hair with.

Shower with cool water instead, and blast your hair with water in the coldest shower setting right before you step out. The cold water helps your hair cuticle lie flat, resulting in shinier, less frizzy hair.

3. Use sulfate-free shampoo when you wash your hair.

Sulfates are what help your shampoo turn into a rich lather and clean your hair. However, when you combine sulfates with hair dye, the extra lather can actually strip your hair of its color and dry it out in the process.

When looking for shampoo, go for ones labeled sulfate-free. That way, you’re sure the product won’t wash away your hair’s moisture, helping your hair stay vibrant and lush.

4. Condition and deep condition your hair.

Dyeing your hair, especially when there’s bleach involved, causes serious dryness. Because of this, you need to double up on hydrating haircare products. Condition after every time you shampoo your hair, and fit in a deep conditioning treatment at least once a week to keep your hair soft and bouncy.

Try Eva NYC Therapy Session Hair Mask, an in-shower hair treatment that aims to hydrate and nourish each hair strand to prevent breakage.

5. Spritz on UV color protection spray.

The sun can fade your color too, so always wear a hat at the beach to protect your hair from UV rays. To double up on protection, use a UV protection spray like Sparks Color Care Protecting Spray to help “seal in” the color when you’re enjoying the outdoors. With oils like jojoba, sunflower seed, and rosemary leaf, it also moisturizes and helps make your hair stronger.

6. Stay away from heat styling tools, or use ones that minimize heat damage.

Colored hair is a lot more susceptible to heat damage because of its fragile state. If you really must use a hot tool, always apply a heat protectant spray before styling your hair, and invest in tools that come with ceramic plates like the Eva NYC Healthy Heat Ceramic Styling Iron. The ceramic plates ensure that the heat styling tool heats up evenly, so you don’t need multiple passes to achieve the style you want.

7. Have a shower filter installed.

Did you know your shower water could be adding to the product buildup in your hair? Shower water contains mineral deposits from the ground or the plumbing, so it can also make your hair feel hard or sticky. A shower filter sifts out all the nasty gunk and chemicals that could potentially ruin your hair, so you can have cleaner and softer hair.

To enjoy your colored locks and make the color last longer, check out all the products listed above (and many more that meet your beauty concerns) on Beautybeat.ph. Follow Beautybeat.ph on Facebook for more information.

This article was created by Summit StoryLabs in partnership with BeautyBeat.ph.

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