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Gold Standards

Avon's 24K Gold Lipstick finds the champion in three women.
Gold Standards Avon's 24K Gold Lipstick finds the champion in three women.

A good heart and champion spirit is worth its weight in gold. Avon agrees, as it celebrates the illustrious achievements of three remarkable women, all winners in their respective fields, and who all have proven the fighting drive of the Filipina.

Crisann Celdran survived a breast cancer diagnosis at 26 and, together with three other friends, started The I CanServe Foundation, a patient advocacy group that campaigns for women's health empowerment and the access to proper health and health care information. Now a 10k runner and mom to 3-year-old twin boys, she considers gold as the color of wealth, and is manifest by not material things, but as the people around her who really matter.

Power fashion retailer and School of Fashion and the Arts (SoFA) co-founder Amina Aranaz-Alunan credits her accomplishments to constant inspiration, which started from her mother's export bag business. The entrepreneur, who now has ARANÁZ branches in two of Manila's trendiest shopping centers, proved that creativity, mixed with discipline and a hard-hitting instinct for moving forward, is really the golden recipe for success.

Pia Boren, who discovered her speed demon tendencies as a child, learned to harness her natural passion into a fulfilling career as a professional motorsports athlete, and last 2007, as the Philippines' first female drifter. She edged out 25 men and emerged in first place in 2002's Arthur Tuason Memorial Cup, and her steely determination and no-limits approach to honing her craft is what brings home the trophy every time.

Click on to see photos of the three women in their favorite 24K Gold lipstick hues.

AVON Ultra Moisture Rich 24K Gold Lipstick, P420, is available through Avon Representatives at 864-2899 or avon.com.ph.

—Eunice Lucero, Beauty Editor

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