With the Fall/Winter makeup collections upon us, we've noticed one color making a strong statement: blue. Fronting the campaign images for both Shu Uemura and Nars, blue shadow is emerging a trend to try for the coming months. With the runways of Zac Posen, Cacharel, Betsey Johnson and Aganovich all paraded the high-impact shade in a slew of hues and techniques which ranged from a bright all-over smoke (Posen) to softly ethereal (Cacharel) to a bold block of color (Johnson).
A stand-out for the season, Nars' electric cobalt shadow, Outremer (as seen on the right image), is an instant jolt to even the palest of faces. For newbies to blue, makeup artist for the brand Marco Castro suggests dipping your liner brush in water and creating a thin, sleek line above your lashes—a great way to translate the haute color for everyday.
Although the shades may seem a bit intimidating, the trick is to apply the blues with techniques that you already know (smokey eyes and winged liner looks look just as great using navy!). To start your foray into the sea of blues, click on the photo gallery to see the products you need to cop the look.