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East Meets Best 2

Shiseido's Maquillage x Alexander Wang is the new Asian sensation.
East Meets Best 2 Shiseido's Maquillage x Alexander Wang is the new Asian sensation.

It has happened: Alex the Great has jumped ship—for now. Alexander Wang, New York-based designer, editors' darling, fashionista fave, and winner of the 2008 CFDA/Vogue Fashion Fund Award, has lent his winning eye and expertise to Shiseido's 2009 Autumn Maquillage Collection for a capsule collaboration that's both extremely fashionable (nudes! shimmer!) and highly applicable, very much like his signature aesthetic.


“It is how people dress in their off days that is the most intriguing,” the designer says. His tagline for the range, "Live in your makeup," perhaps sums up its wearability best; it was indeed this now-famous model-off-the-runway style that got him on the red-hot radar, where everyone from buyer to blogger raved about his casual-edgy approach to fashion.


Maquillage by Alexander Wang features six limited-edition Moisture Rouge Sheer Type lipsticks, four Perfect Gloss lip glosses and two new Eyes Creator (3D) palettes. Rendered in the hottest, most in-demand shades—metallic nude-pink, brown, berry—everything reflects the street-style chic that the Wang house brand is known for, translated seamlessly to fit Shiseido's own trademark of Japanese femininity and precision. The result is something so everyday-flattering and (surprise!) pretty, you'd be hard pressed to find an occasion where the sheer-finish shades don't apply. Beauty junkies can rejoice knowing that their popular studded leather satchels, chic sweater dresses and oversized blazers now have a cosmetic counterpart—albeit with much more pucker, but the same fashion-forward attitude nonetheless.


Maquillage x Alexander Wang is available at Shiseido boutiques and counters.


—Eunice Lucero, Beauty Editor

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