Preview is defined as all websites, web pages and channels owned, controlled and/or operated by the same group that created Preview Magazine, the country's best-selling fashion magazine.
We frequently provide information and links to third-party advertisers or partners. Information on how to access the privacy practices of these third parties is included below as well.
Information that Preview Collects
Preview gathers two basic types of information:
Information gathered by Preview When you visit Preview and interact with the services and tools that reside there, Preview and third parties with whom Preview has contracted to provide services to Preview may collect information on your actions. This type of information is generally collected from two sources, one is from the server log files and the other is from cookies.
How information is collected and disseminated
The information collected by Preview is used to create aggregated portraits of the Preview audience, portraits which present anonymous statistical demographic information but no personally identifiable information. This aggregated information is used, among other things, to determine trends and needs, and also to supply market research to potential advertisers and partners to help them understand who the Preview audience is. For example, we may create a report that tells advertisers that 60 percent of our members are females in a certain age range, so that they can determine which of their products or services are most appropriate for our members.
In order to better describe how information is collected and disseminated, please carefully review the list below.
Order Forms and Transactions with E-Commerce Partners And Advertisers
Surveys and Polls
Contests and promos
"Email this Page" services
Links to Partner and Advertiser Sites
Information collected by Preview through IP address and cookies
Information Collected by Third Party Advertising Services
Information Sharing Policy
Preview P Opt-in/Opt-out Policy
How We Protect and Secure Your Information
Guidelines Regarding Children
Many areas of Preview are reserved for Preview members who have registered with us; for example, forums, sending in questions to Personal Stylist, voting for Style Stars, shopping at The Mall, subscribing to the magazine and access to special offers and promos. This is necessary so that Preview can assure the quality of its forums. Registration is free.
The membership registration form currently requires you to choose a member name and password and provide Preview with your first and last names, email address, mailing address, zip code, country, gender, age and birth date. The form also includes optional information that you may choose to provide to us like marital status, household income, education and employment status.
Order forms and transactions with e-commerce partners and advertisers
Throughout Preview, various public forums and an "ask the expert" section called Personal Stylist are available to you as a registered member of Preview. Please remember that any information you disclose in these public forum areas becomes public information and is immediately accessible to Preview, so it is important for you to exercise discretion and appropriate caution when deciding to reveal personal information and/or issuing your comments, feedback, and suggestions regarding a certain story or topic, or even photos. Preview may decide to utilize the content of forums and interactions with experts throughout Preview and in promotions in order to enhance Preview's editorial, advertising, promotional and similar activities. In those cases we often provide authorship credit by listing the author's member name. We therefore encourage you to use care in protecting your identity when you choose a member name and to keep your member name confidential.
Contests and other promos
We regularly operate contests and other promos throughout Preview. We typically ask you for your email address and mobile/phone number (to notify you if you've won, or not). We also ask for first and last names, and sometimes post office addresses in order to verify the entrant's identity. In some situations, we need additional information as part of the entry process, such as a prize selection choice. This information is shared with an unaffiliated third party:
When you choose to receive information from a third party promo sponsor;
When a contest or promo is hosted by Preview but administered by a sponsor, again, we will advise you of this in the contest or promo rules; or
Most contests and other promos will also ask you to consent to the release of information contained within the entry form for tax purposes if you become a winner.
You should carefully review the rules of each contest and promo which you enter as they may contain additional important information about Preview's or a sponsor's use of your personally identifiable information.
"Email this Page" service
Preview offers the ability to forward an article to another person via email. If you use either of these services, we will use the recipient's email address in order to send the article or postcard and we will also ask for your email address. We do not use the recipient's email address for any other purpose unless such recipient gives us permission to do so.
Links to partner and advertiser sites
In order to participate in the partner and/or advertiser supplied services and tools you may be required to provide personally identifiable information to the advertisers and partners whose tools and services you have chosen to interact with. Each advertiser and partner will request different information from you.
The information you provide via links to co-branded pages, co-branded sites, third party sites or tools may be shared with advertisers and partners on an aggregated basis and in these instances your permission will not be requested since no personally identifiable information will be shared or provided to these third party sponsors or advertisers. Preview will, however, use commercially reasonable efforts to contractually require all such third party advertisers and partners to agree not to use any non-personally identifiable information about you, in conjunction with other sources of information, or otherwise, to identify you.
If you have additional questions about how one of our advertisers, partners, or sponsors use information about you, we urge you to contact them directly.
Information sharing policy
Preview opt-in/opt-out policy
Upon registration or from time-to-time, you may be asked to indicate whether you are interested in receiving information from us about special offers or news about our sites and advertisers. You will also be provided with the opportunity to opt-in to receive offers directly from select companies other than Preview. If you do choose to receive these communications by means of an opt-in, we will occasionally send you an email message that matches your request(s). You may, of course, always choose not to receive any of this information from us. We currently provide the following opt-out opportunities:
Upon registration, you can choose to receive no communications from us other than an initial member welcome message.
At any time, you can follow a link provided in every newsletter or email message (except for e-commerce confirmation emails) to unsubscribe from that mailing list or email service.
At any time, you can contact us by email to have your contact preference changed to "Do Not Contact Me."
At any time, you can opt out of having your personally identifiable information shared with our Affiliates for their direct marketing purposes.
Preview provides you with the ability to access, correct or change certain information in your member portrait at any time, including contact information or other information you've provided to us. However, you cannot currently change your member name although you may re-register and choose a new name. Please be advised that Preview currently archives information it collects on its members and visitors.
How we protect and secure your information
Preview has numerous security measures in place to protect you from the loss, misuse and alteration of the information under our control, including your credit card information if you choose to conduct an e-commerce transaction on Preview. All of your member information require use of your password. We recommend that you do not share your password with anyone.
Preview uses industry-standard tools, such as firewalls, to ensure that your information is secure and confidential.
Guidelines regarding children
Personal information about children is a concern for all of us. At Preview, we take the protection of children's privacy very seriously. Preview does not encourage participation or visitation by children. Visitors who are known to be under the age of 13 are prohibited from becoming a member. Anyone between the ages of 13 and 17 must get special permission from their parent(s) or legal guardian(s) before making any purchases at The Mall, or subscriptions to the magazine.