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This Makeup Line Helps You Create Looks for Every Occasion

And it's by beauty industry royalty Pat McGrath, no less.
This Makeup Line Helps You Create Looks for Every Occasion
IMAGE patmcgrath.com
And it's by beauty industry royalty Pat McGrath, no less.

Legendary makeup artist Pat McGrath—yes, the the world's most celebrated editorial and runway MUA—is releasing a core makeup collection, and we could not be more excited! The line will be launching first on her website this September 16, then hitting Sephora store shelves starting October 6.

IMAGE patmcgrath.com

"A lot of these colors are my all-time colors for the last 25 years," Pat shared to WWD. "I can say, 'This was the palette when you saw me do a tan and a bronze for Versace.' I re-created shadows that I had to make to get that beautiful, rich seductive brown or that incredible metallic gold pigment that doesn't exist unless it's made out of eight different formulas."

Called the 24/7 Collection, the line is set to drop in two waves: the first on September 16 with 40 shades of lipstick, and the second on September 28 with 11 shades of lip liner, five shades of eyeliner, a mascara, and an eyeshadow palette in three color-ways. 

IMAGE patmcgrath.com

The MatteTrance and 31 LuxeTrance Lipsticks will retail for $38 each, five shades of PermaGel Ultra Glide Eye Pencils and 12 shades of PermaGel Ultra Lip Pencils for $25 each, Dark Star Mascara for $28 and Mothership Eye Palettes for $125. Best believe we've already got our wallets out.

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