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Here’s a Matte Lipstick Line That Won’t Leave Your Lips Feeling Dry

No more parched lips!

The appeal of the matte lipstick is undeniable—it makes lips look naturally full and delivers a lot of color with just a swipe. But the one thing that makes us think twice about wearing it is how it tends to result in dry, flaky lips instead of a healthy pout. It’s hard to find a lipstick that can give you the matte finish you love while keeping your puckers moisturized—until now.

Max Factor’s new Velvet Mattes lipstick collection is created with a unique formula that replaces the usual powders found in matte lipsticks with a new reflective pigment, delivering a diffused matte effect without drying your lips. It also has moisturizing oils so it’s easy to apply without dragging, giving your lips a beautiful matte finish with a soft, velvety feel.

The Max Factor Velvet Mattes collection comes in seven shades that range from rose hues to deep reds. Here, we share some tips on how to pull off each color. 

A Bright Pink

Max Factor Velvet Matte Lipstick in Blush

A shocking pink shade may be a bold choice, but that's the whole point! The key to pulling off a bright hue is to keep your eye makeup natural and your brows well groomed. 

A Peachy Pink

Max Factor Velvet Matte Lipstick in Flame

Warm peachy tones suit both morenas and mestizas. There's also something about a bright coral tone that gives the wearer a fresh, happy glow. Scrub your lips lightly prior to application for a flawless and even finish.

A Deep Red

Max Factor Velvet Matte Lipstick in Love

For a night out, a sultry deep red is the perfect shade to match your LBD. Pair it with a  subtle cat eye and lavish lashes to vamp up your look. To keep the pigment on longer, remember to layer and blot upon application. You’ll build up the pigment this way, and it'll leave a sexy stain on your lips, too.

The Perfect Nude

Max Factor Velvet Matte Lipstick in Nude

Every woman needs a go-to nude lippie. Choose a shade with brown undertones so you won’t end up looking too pale. Accentuate neutral lips with color on the rest of your face, like bronzed cheeks and brown eyeliner.

A Red Orange

Max Factor Velvet Matte Lipstick in Desire

Switch up your look by trading in your usual red pout for a fiery orange finish. Line your lips with the Max Factor Universal Lip Liner (P625) before applying your lipstick to create a bold and defined look. This also prevents the color from bleeding.

A Rosy Pink

Max Factor Velvet Matte Lipstick in Rose

This kind of pink is the perfect MLBB (my-lips-but-better) shade and is a must-have as you can wear it every day! It also suits most skin tones, easily bringing out the natural glow of your face.

A Salmon Shade

Max Factor Velvet Matte Lipstick in Sunkiss

A lively citrus hue can perk up any outfit. The beauty of a salmon tone is that it can be worn from day to night, making a statement without being too loud. This is also the ideal shade to achieve a gradient lip. Simply apply it in the center of your lips and feather out the color with a cotton bud for a softer effect.

A matte lipstick that won't make your lips feel parched is honestly a fashion girl's dream, and with Max Factor’s Velvet Mattes line, it’s now a reality. Watch this video to see why you should try it out:



The Max Factor Velvet Matte Lipstick line is available for P595 online via Zalora. You can also buy them at Max Factor beauty counters located at Rustan's Department Stores, SM Stores, Landmark Department Stores, and Robinsons Department Stores nationwide.

This article was created by Summit StoryLabs in partnership with Max Factor.

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